Umer Farooq Email & Phone Number

Karāchi, Sindh, Pakistan

As the CEO of Wholesome Seafood, I lead a dynamic organization specializing in delivering premium fresh seafood from the Arabian Sea to customers across Pakistan and worldwide. Based out of Karachi Fish Harbour, my mission is to bridge the gap between quality seafood and end consumers, providing an unmatched experience through innovative e-commerce solutions. With a firm belief in sustainability, freshness, and customer satisfaction, I oversee every aspect of the business, ensuring each delivery exceeds expectations.My expertise spans e-commerce operations, supply chain management, and digital marketing, with a focus on building a customer-centric brand. At Wholesome Seafood, we operate without holding inventory, sourcing products directly from the open sea to guarantee the freshest catch every time. Through WooCommerce integration and social media marketing, I aim to deliver convenience while expanding our market reach.Our long-term vision includes transitioning from local retail to international seafood exports, tapping into global markets and promoting Pakistan’s rich marine resources. Managing customer relationships, logistics, and compliance with international standards are part of my roadmap for future growth.I thrive in fast-paced environments, balancing operational demands with strategic leadership. Collaboration, adaptability, and a commitment to excellence drive my leadership approach. Through a blend of online and wholesale channels, I aim to make Wholesome Seafood a trusted name in both domestic and global seafood markets.I invite business partners, industry experts, and investors to connect as we pursue new avenues of growth, from expanding our retail footprint to exploring international trade partnerships. If you are passionate about seafood or interested in partnering with Wholesome Seafood, let's connect and explore ways to grow together.

Karachi

I am the founder and partner at Niwan Seafood, Pakistan's largest online seafood brand, and the fastest-growing seafood wholesale and export entity. From inception to the present, I have led Niwan Seafood on an extraordinary journey, starting from the ground up and steering it to unprecedented success. AlhamdulilahKey Achievements:Visionary Leadership: Established Niwan Seafood as a groundbreaking force in the industry, driven by a vision for excellence and innovation.Strategic Growth: Orchestrated rapid growth, transforming Niwan Seafood into a multi-million-revenue enterprise within a short span.Market Leadership: Positioned Niwan Seafood as the leading e-commerce based seafood brand in Pakistan, setting industry benchmarks and redefining standards.Global Reach: Spearheaded the expansion of our wholesale and export operations, securing Niwan Seafood's presence on the international stage.Operational Excellence: Instilled a culture of operational efficiency and customer-centricity, ensuring seamless processes across all facets of the business.Entrepreneurial Journey:From Concept to Reality: Conceptualized and brought to life the vision of Niwan Seafood, building it from the ground up.Resilience and Adaptability: Navigated challenges with resilience, adapting strategies to dynamic market landscapes and emerging trends.Team Building: Assembled and nurtured a high-performing team, fostering a culture of innovation, collaboration, and unwavering dedication.Niwan Seafood Today:Niwan Seafood is now the highest rated online Seafood brand on Facebook & Google across the world. Niwan Seafood stands as a testament to the potential of entrepreneurship and the vibrancy of Pakistan's seafood industry. Today, we continue to set new standards for quality, reliability, and customer satisfaction, with an eye on further expansion and industry leadership.Join us on this extraordinary journey as we redefine the seafood experience, both locally and globally.

Pakistan

Before founding Niwan Seafood, I was a seasoned finance professional with a proven track record in financial control and management within the dynamic oil and gas sector.In my role as a Senior Financial Control Officer at Byco Petroleum Pakistan, I oversee a spectrum of financial functions critical to the company's fiscal health and compliance.Key Focus Areas:Payables/Receivables Management: Streamlining processes to optimize cash flow and enhance financial liquidity.Budgeting and Forecasting: Driving the development and execution of comprehensive budgets to align financial strategies with organizational goals.Capital Projects: Successfully managing financial aspects of capital projects, ensuring efficient allocation of resources and adherence to budget constraints.Asset Management: Implementing robust asset management strategies to maximize returns and uphold financial stability.Cash Flow Optimization: Developing strategies to enhance cash flow efficiency and minimize financial risks.Collaborative Initiatives:Working collaboratively across departments to integrate financial controls seamlessly into day-to-day operations.Aligning financial objectives with a corporate strategy for sustained growth and profitability.Orchestrating cross-functional teams for successful implementation of financial initiatives.About Byco Petroleum Pakistan:Byco Petroleum Pakistan is a leading player in the oil and gas industry, recognized for its commitment to innovation and excellence. The company's robust market presence and strategic operations position it as a key contributor to the energy landscape in Pakistan.

Master Of Business Administration (Mba), Finance & Marketing

Bachelor'S Degree, Telecommunication

Activities and Societies: Served as an organizer of Annual Students Project Exhibition and Competition.