Amid a strengthening regulatory environment in India’s lending ecosystem, banks and NBFCs continue to face challenges in asset repossession & value recovery due to structural complexities. Gaadi Mandi (GM) Digital Platforms is tackling these challenges by creating India’s first integrated digital platform for the complete asset repossession lifecycle, including repossession, vehicle management, valuation, sales, finance, and operations As COO, I have led this initiative from inception, overseeing P&L, product development, technology, and daily operations, reporting directly to the CEO and Board. All organizational functions roll into me o Developed 5-year strategic business plan & secured board-level approval & investment. This included collaborating with stakeholders across the Group & subsidiary companies o Spearheaded the design, development & launch of data analytics driven digital platform on desktop & mobile with ongoing work to integrate ML & AI for enhanced auctions, user engagement & process automation o Built operations grounds-up, assembling a high-performing team & creating ecosystem of service providers

CarDekho (Vice President)  The organized segment represents 25-30% of India’s used passenger vehicle market. To increase digital adoption and drive growth in the company’s used vehicle business, we established an alternative sales channel I led the development of this channel by implementing tech-driven solution (dedicated app & portal), assembling the team, defining KPIs, optimizing sales funnel metrics, creating channel partner onboarding & incentive structure Deliverd 30X growth in the channel and reduced customer acquisition costs by 40%Bounce (Associate Vice President) Bounce, India’s leading micro-mobility provider, leveraged IoT and telematics across its fleet to allow customers to book rides and enable remote fleet management, conducting ~150,000 rides daily as of February 2020 As Head of Operations, I focused on scaling operations and driving profitability by using tech interventions and data analytics, scaling the fleet 12X, reducing fleet costs by 40%, and improving fleet availability by 50%Cars24 (Consultant & Director)  Initially focused on C2B market, Cars24 wanted to enter B2C segment. I led the establishment of B2C channel, setting up the team, operations, and core processes. We pivoted to a C2C model based on market insights Delivered 14X growth by setting up all-new digital platform (1st of its kind in India), scaling up sales funnel, optimizing customer journeys & creating a strong offering for customer (7-day return, warranty, finance, insurance)ZapWheels (Co-founder) Conceptualized, designed & launched industry-first digital platform for automotive services, pioneering "Doorstep Service" model to enhance convenience & customer loyalty Introduced digital innovations for B2B & B2C segments such as customer & service apps; digital healthcard; digital & guided service; online service feeds; predictive analytics & fleet management

 Delivered large-scale strategic and business transformation initiatives, holding independent responsibility for client engagements and relationship management. Engaged closely with C-suite executive stakeholders to drive impactful business outcomes and support growth across engagements Worked closely with cross-service line leadership across India & international member firms, led pitches & won assignments worth USD 0.5 Mn and USD 0.3 Mn in FY16 and FY15 respectively  Published industry reports and represented KPMG in industry forums and conferencesSome of the key Strategy and Operations assignments that I have worked on are:1. Strategy formulation and business plan development2. Business strategy for After sales division3. Business Plan Review / Commercial due diligence for an MNC’s proposed Joint Venture (JV) in India4. Dealer profitability program5. Operational excellence (productivity and quality improvement)6. Market & target positioning assessment for a proposed PE investment7. India market assessment for a leading international organization8. Indian Joint Venture / acquisition target identification for an international organization9. Synergy assessment & business plan formulation for an Indian firm’s European acquisition

I worked on various strategy and performance improvement engagements, some of which include:1. Business process improvement2. After sales business strategy for an Indian conglomerate3. Cost base rationalization4. India market entry strategy & financial model5. India sourcing program for a global engineering major6. Organized Accenture’s annual Roundtable (in association with CNBC & CII)7. Thought Leadership – “High Performance through Mergers & Acquisitions – India’s new dynamics” 8. Organized Accenture’s annual Supply Chain Roundtable (in association with CNBC & CII)

Tata Strategic Management Group (TSMG) is Tata Group's in-house strategy and operations consulting arm. I worked on number of strategy and performance improvement assignments for various Tata Group companies.Some of the key engagements include:1. Globalization strategy for an auto component organization2. Business plan and strategy development3. Growth strategy for a leading Indian conglomerate4. India market entry strategy5. Productivity improvement6. Manufacturing effectiveness improvement for a leading automotive organization