Member of an international team made of 3 senior technical SEO specialists, working closely with stakeholders from different departments (Development team, Product, Product Data and the SEO teams in Tel-Aviv and Madrid) on a websites with very high organic traffic (33 language editions, 50M users, 200M monthly organic sessions) and with a technical SEO reliant architecture.Projects and Tasks:* Website refactoring and migration to a JS reliant framework, * Web Performance Optimization - WPO* Web crawlers and Log files* SEO automation & Structured Data implementation and Optimization* Crawling and indexing ​* Bing, Baidu and Yandex SEO debugging and Optimisation* Google News Optimisation

Fioravanti Motors is a multi-brand car dealer involved in the import-export of American cars and also their homologation for the European market. I built the Company Website myself, managed and maintain it (www.fioravantimotors.com); I run online marketing and advertising for the purpose of buying and selling cars in the home market and abroad, mainly in the USA, Germany and Spain.

Boh! Edizioni was born from the inspiration of raising awareness of the uses, habits and places of Bologna through a range of board games for adults and children of all ages. Play is an important means to improve the city of Bologna and to rediscover the values ​​of knowing how to spend time together with stimulating and interesting fun, interaction, entertainment, creativity and imagination.

Photographer and Creative professional contributing with stock photos and news related editorial images.

Radio Emilia 5.9 è un progetto pensato e realizzato da noi giovani dopo il terribile terremoto del maggio 2012. La radio vuole essere un mezzo, un canale, per comunicare, interagire, rappresentare, ascoltare, motivare e coinvolgere giovani e non giovani, imprenditori e liberi professionisti, sportivi e tifosi, che vogliano sentirsi uniti e dire la loro sulla nostra vita in Emilia e non solo.

American-British visual media company supplier of stock images, editorial photography, video and music for business and consumers, with a library of over 477 million assets.

Contributing to the Shutterstock photography library with Creative images, Editorial images and Videos. Planning to get licensed soon for music and audio tracks as well.

- Search Experience Optimisation * Findability and Indexing* Site Architecture and URL Analysis* On Page Technical SEO* Site Speed Optimisation for SEO and UX- Keyword Research & Analysis- Business Development- SEO Audits- UX Research and Usability Testing- Competitor Analysis- Pagespeed for SEO and UX- Owners of Webmaster tools- Page Markup and Tagging

• Performing on-page SEO audits, Keyword Research, competitors analysis;• Define the SEO roadmap and Develop and execute successful SEO strategies;• Identifying and executing technical SEO improvements and optimizations;• Conduct Market Assessment and Keyword Research to guide content teams;• Ensure that content is search-engine friendly and optimized;• Increase the profitability of the SEO strategies;• Execute technical reviews and recommend fixes;• Execute Onsite optimisation and website architecture changes;• Collect data and report on traffic, rankings and other SEO aspects.

• Managing cross-functional project meetings with all relevant stakeholders;• Set the UX strategy for the company while monitoring and troubleshooting for optimal quality;• Developing and testing new operational improvements;• Include new projects (SEO, SEM, HTMLS5, CSS3, JS, Jquery, cross browser compatibility, analysis etc.) on the pipeline.

Responsible for the operative management of the ongoing digital projects managing and facilitating cross-functional project meetings plus executing the project steps and follow-up.Some of my responsibilities include: • Research and identify new technologies, tools or techniques that improve the journey of users online;• Evaluate & Develop roadmaps for new web functionality, software upgrades, usability tests & pilots; • Work closely with partner organizations, Marketing Team, Inbound Sales & Customer Service;• Monitor and troubleshoot of the Projects ensuring steps are followed and executed; • Develop new operational improvements and providing input on potential project opportunities; • Enhance the User Interface of the website offering for content creation and delivery capabilities; • Improve UX for all users by simplifying our processes and improving existing workflows;• Understand and act on operational data, measure website performance to figure out how to improve, report and escalate to management.

• Consultation with internal Devs and Management in order to execute technology strategy and architecture recommendations for Digital Innovation projects across EMEA.• Increase front-end efficiency by developing fully functional and responsive design based on Business Requirements using HTML, CSS, JavaScript and JQuery.• Production of creative contents to enhance UX, ensuring creative produced adheres to the briefing requirements (internal/external brand and guidelines).• My team participate in all stages of the creative process, from design to test and up to production deployment with an emphasis on front end features and cross-browser compatibility.

Production of promotional creative contents and creation of landing pages/micro-sites for all the EMEA Countries (UK, IE, IT, DE, NL, AT, CH, SP) covered by Systemax through the brand Misco. Landing pages creation with regard to HTML5, CSS3, content, images, etc. is made according to business needs, supporting weekly's online marketing campaigns. Some of my responsibilities include:• Development of landing pages/micro-sites/blogs layout and design for all EMEA Countries;• Maintaining landing pages to support sales generation through online marketing campaigns;• Production of creative contents UX that adheres to the briefing requirements (internal/external brand and technical guidelines);• Monitor SEO results to determine which content improves conversion;• Gain user information and propose improvements that enhance SEO outcomes;• Increase customer conversion and improve user experience and engagement.

Creation of landing pages and micro-sites for all the EMEA Countries (UK, IE, IT, DE, NL, AT, CH, SP) covered by Systemax with the brand Misco made according to business needs supporting weekly Misco's online marketing campaigns.

Interface between customers and the HR Department with any HR/Expense related queries (besides Expenses issues topics vary from Compensation & Benefits, Workforce Management and Skills Development, among other queries). Primary responsibilities: • Give assistance to customers on HR policies and processes; • Cases creation and management on AdviseHR (Siebel); • Identify trends and pass recommendations following corporate instructions and internal processes; • Provide support to other HR Departments with any other activities upon management request; • Co-operation with Global and Country process and policy owners.

Event organization, project management, Online marketing leverage.Responsibility on strategic analysis, planning and marketing promotion for the e-commerce platforms used by the company for Lavazza products (mainly NERONERO.it). All the tasks were carried out in the marketing area with special focus on advanced webmarketing tools including the use of Web 2.0 channels, promotions through PPC campaigns on Search Engines, diffusion of PR communications, posting of commercials on e-business portals, direct emailing and affiliate programs development.Besides that the main activities were:• Planning and execution of e-commerce strategy: online value proposition development;• Creation and running online SEM and email marketing campaigns;• SEO and social media marketing projects developement;• Online and offline co-marketing partnerships developement: analysis, negotiation and implementation.