The COVID-19 Design Challenge is a global initiative to mobilize the world’s design communities to focus on this battle. Spearheaded by the World Design Organization (WDO), IBM Design, and Design for America (DFA), this effort has brought over 225 designers together from 33 countries to address some of the most urgent and important challenges posed by the Coronavirus.One of the major challenges that came with COVID and the worldwide lockdown, was the sudden the rise in Domestic Violence cases (36%). We tried to design a solution to help those with the lack of technology to convey a message that they are facing Domestic Violence.A simple symbol, a simple message."I am not ok. And I need help"A symbol to express the feeling of being tied down, of breaking the bonds of speaking out!!We are collaborating with NGOs worldwide to launch a campaign around this symbol and encourage a new trend to speak out openly for domestic violence and to provide these people with the help and care they need, now more than ever before.

My work here was primarily based on research and ideation for a new sustainable packaging solution.The work profile included:1. Market Research of both global and domestic markets and analysis of their aesthetics.2. Product Research: Understanding various sustainable packaging in the market in terms of Materials, Shapes, Colours and Styles. 3. Outlining brand identity, vision and personality.4. Creating a Packaging Design outline in terms of material, sourcing, graphic, colour scheme and visual language.

Worked with Team of researchers, content writers, educationalists and commercial artists to design educational games for toddlers. The project evolved from research, ideation, material exploration, prototyping to testing. My work profile included Game Design, Toy Design, Character Design, Logo Design, Packaging Design, Storyboarding and Graphic design (of over 10 Games/Toys, 2 Storybooks, 6 Characters, 2 Logos and one Packaging Design). The product will be launched into the market in 2020.

Worked with professionals and natives equipped with the skill of Bamboo making to learn, collaborate and Design modular, modern furniture made purely from Bamboo.The work involved hands-on experience with bamboo making and interacting with locals.

An intensive internship across various fields of design including, Graphic design, Web design, Logo Design, Interior Design and Design Research. My work profile involved: 1. Market Research and study of different platforms across the mass/masstige/prestige perfume & beauty landscape.2. Developing the visual and narrative master-concept and sub-concepts for the campaigns for the PreLaunch along with the artwork and content.3. Developing a Logo for the company.4. Curating a Physical model presentation of the perfume for Amazon.5. Interior Design (including research, ideation and 3D visualisation) of their physical store.

Conducted Sneaker Design Courses across Mumbai Metropolitan Region at Bandra, Colaba, Andheri and Kemps corner.