Ursula Liff Email & Phone Number

Santa Barbara, California, United States

Greater Boston

After 6 years of consolidation & transformation, working alongside my Dad, I played a central role in selling our family business to private equity backed, SurfacePrep in October 2023.

Greater Boston Area

Fortune Metal collaborates with parts manufacturers in the Northeast to provide superior mechanical finishing ~ Transformed an outdated distribution company into an updated service business by providing a comprehensive review and audit of all areas of the business. ~ Led operations, finance, sales & marketing, and human resources functions and managed a.

Needham, MA

Joined founders, Ashley Welch and Justin Jones to define a measurable, consulting engagement vs. a training event based on their road tested "Sell by Design" methodology. Somersault is a next gen GTM innovator helping big tech firms learn to co-create with their customers using design thinking methodology. www.somersaultinnovation.com

Boston, Massachusetts, United States

Salsify is a category-leading e-commerce platform transforming how branded products are sold online. Created and implemented a new customer advocacy program called The Digital Shelf Insiders, bringing together leaders across the globe committed to making Salsify central to how they approach commerce in the future. Planned and executed two “Insiders.

Cambridge, MA

Kotter International helps organizations mobilize people at scale to achieve results at unprecedented speed ~ Cultivated and secured relationships with c-suite leaders to imagine large-scale transformation solutions. Clients included ExxonMobil, Vallourec North America, Johnson & Johnson, and Rabobank N.A. ~ Executed the first JPK Summit in partnership.

Boston, MA

Interaction Associates is an organizational development firm which builds corporate cultures of trust and collaboration. ~ Prospected and signed 500K in sales in year one by cultivating over 200 prospects and adding 11 new clients to the Interaction Associates portfolio. Grew portfolio in 2015 to over $1.8M. ~ Expanded relationships and pipeline.

Boston, MA

Founded and led counSOUL, a start-up that inspired mid-level professionals to get unstuck and take action on defining a fulfilling career through a 3-month personalized coaching bootcamp. The innovative program, offered by close-to-peer career coaches made professional development accessible and affordable to a mid-level audience that lacked substantive.

Boston & New York City

Executed short-term, fast paced assignments for Alta Bike Share, Arnold Worldwide, Room to Grow, and The Yacobian Group, helping them move quickly from the strategic to the tactical. Played a key role in facilitating conversations between public and private partners to help launch bike share programs in Boston and NYC, partnered with senior leaders on.

Boston, MA

Worked closely with new CEO and Chief Marketing Officer on a variety of new business development initiatives including developing pipeline by executing thought leadership events with external partners on the future of the digital ecosystem and the future of healthcare providing substantive and exclusive opportunities for C-suite leaders to share ideas.

Boston, MA

Researched, developed and presented strategic recommendations to leadership as part of new business efforts, assessing the brand & business challenges for companies such as Disney, Hilton, Aflac, American Express, Hanes, and Necco. Built quantitative surveys, analyzed results and presented insights to more clearly understand marketing funnel metrics and.

Global Corporate Services, Global Product Marketing & Management

Drama/Art History

Mba, Strategy, Finance, Marketing

2009 Roger W. Babson Award (School's top honor) 2008 William G. McGowan Scholar 2009 Forte Foundation Fellow 2009 Co-President, Babson.

Education record