Urszula Markowska Email and Phone Number

Managing promotional strategy and brand imageDeveloping promotional and communication campaignsBuilding and managing an effective team of specialistsOverseeing the promotional budget

Designing communication strategyMedia relations, organizing events and press showsDrafting official letters and speeches for the Theater DirectorCoordinating communication with the Warsaw City Office of Culture and the Ministry of Culture and National Heritage

Executing promotional activitiesCommunication efforts focused on customer experience and audience engagement, particularly during the pandemic when the theater fully transitioned to online operations and produced performances in a new online formatManaging communication with authors and rights holders of plays in European marketsInternal Communications, Employer Branding Campaings

Planning and executing promotional strategies for Warner Bros., Disney, Pixar, Lucasfilm, LEGO, Hasbro, and independent Polish productions for over 150 projects, including:360° media campaigns, coordination of B2B collaborationsMedia relations, influencer marketing, social media marketingOrganizing events, non-standard activities, and B2C promotions

Execution of projects for key agency accounts:Sony Pictures Television Networks, AXN channel group: planning and executing communication strategies including copywriting, media relations, press briefings, and media eventsSony Pictures Television Networks, AXN channel group: implementation of the 2nd edition of the social project 'AXN. Sparking Imagination'PWN Scientific Publishing: coordination of the popular science event series 'PWN Academy: Knowledge Online'Consulting and substantive support for projects executed by the agency:Carlsberg Polska: media relations for the ecological social project 'Give Me a Spin'NIKE Literary Award: press office for the Gala in 2012, 2013, and 2014 editionsF.I.R.S.T. Foundation: co-author of the concept for the social campaign 'Log Out to Life... and This Is How!

Content development and logistical support for programs commissioned by TVN Style: securing guests and experts, documenting topics, sourcing locations, recruiting extras, and overseeing the recording process on set

Opracowanie dziennikarskie treści oraz zaplecze logistyczne programu Rytm Miasta w TVN WARSZAWA: wyszukiwanie tematów, pozyskiwanie gości (artyści, eksperci), przygotowanie pytań oraz dokumentacji merytorycznej dla prowadzących program, nadzór nad przebiegiem nagrań jako kierownik planu.