Jeff Kroll

Jeff Kroll Email and Phone Number

Senior Product Designer at Viaduct @ Viaduct
menlo park, california, united states
Jeff Kroll's Location
Oakland, California, United States, United States
Jeff Kroll's Contact Details

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About Jeff Kroll

I’m a Product Designer with over 25 years of experience. I've worked in a diverse collection of industries for companies ranging in size from huge to tiny. I’ve learned and used a myriad of tools to produce wireframes/mockups/prototypes and socialize them with team members and constituents. I’ve employed many different research and usability testing techniques to inform the direction of my design work. I’ve planned and executed international focus groups as well as 1-minute guerrilla usability tests on the streets of Palo Alto… and everything in between. I’ve sometimes started with a clean slate and delivered a completely new product, and other times I've seamlessly integrated new functionality into legacy systems.I’ve usually been the sole UX person at a company, but I’ve also had the pleasure to work with teams of other talented product designers and researchers. I’ve usually been an individual contributor, but I’ve also managed a team of designers. The thing that remains constant across this wide range of experiences, however, is my passion for producing the most demonstrably usable and delightful products given any set of constraints.

Jeff Kroll's Current Company Details
Viaduct

Viaduct

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Senior Product Designer at Viaduct
menlo park, california, united states
Website:
viaduct.ai
Employees:
17
Jeff Kroll Work Experience Details
  • Viaduct
    Senior Product Designer
    Viaduct Dec 2023 - Present
    Menlo Park, California, United States
  • Marketcetera, Inc.
    Senior User Experience Designer
    Marketcetera, Inc. Jun 2020 - Aug 2020
    Bend, Oregon
    I worked with the team to design the user experience of a new component of their product portfolio, a dashboard and activity center for active financial traders. This web interface reimagined and improved upon the functionality and usability of an existing desktop application.
  • The Go Game
    Senior User Experience Designer
    The Go Game Aug 2019 - Sep 2019
    Emeryville, Ca
    The Go Game produces live, in-person team building experiences. They are branching out to online experiences, building their first multi-player browser based game.I worked closely with the product manager to understand and refine the requirements across several brainstorming and ideation sessions. I produced click through prototypes, specifications, and production ready assets.
  • Cyberhaven
    Senior User Experience Designer
    Cyberhaven Aug 2018 - Jun 2019
    Boston, Ma & Lausanne, Switzerland
    Cyberhaven is producing a novel cyber security solution to discover and track infiltration and exfiltration of any, but primarily, personally identifiable information.I designed the user experience for this award winning cyber-security start-up. Working remotely with teams in Boston and Lausanne Switzerland, I gathered requirements, conducted user interviews, produced click through prototypes and production ready specifications and assets.
  • Nice Ltd
    Product Manager
    Nice Ltd Oct 2015 - Jun 2017
    Redwood Shores, Ca
    The enterprise division of NICE had a contact center call monitoring Quality Management solution in their portfolio.I guided the overseas development team's priorities and manged their backlog, prepared and delivered training materials, performed competitive research, audited sales quotes and contracts to find missing and mis-attributed service dollars
  • Nice Systems
    Senior User Experience Designer (Via Acquisition Of Merced Systems)
    Nice Systems Jan 2012 - Oct 2015
    Redwood Shores, Ca
    The enterprise division of NICE produces voice recording and analytics tools for contact centers and applications that leverage this information including performance management. They also produce an Incentive Compensation Management product via Merced's acquisition of Practique.I was responsible for the ongoing design of the legacy Merced products products as well as a complete re-imagining of the compensation plan modeling in the ICM product.
  • Merced Systems
    Senior User Experience Designer
    Merced Systems Nov 2009 - Jan 2012
    Redwood City, Ca
    Merced produced Sales and Service Performance Management tools for improving (mostly contact center) employees productivity through setting goals, measuring performance against those goals, delivering coaching when necessary, and extensive management reporting.I was responsible for the design of countless features and improvements for these 2 main products including:* A form designer allowing complex conditional logic and flexible layout control, and the introduction of gamification* An online marketplace in which employees could spend points earned on company offered items, privileges, or experiences* A tablet based application for mobile performance management and coaching
  • Clearwell Systems, Inc.
    Senior User Experience Designer
    Clearwell Systems, Inc. 2007 - Sep 2009
    Mountain View, Ca
    Clearwell's E-Discovery Platform was an e-discovery tool used by attorneys, litigation support professionals, and forensics teams to sift through millions of electronic records in an efficient and defensible way.I was responsible for designing the user experience for 3 major releases of the product.
  • Opsware
    User Experience Designer
    Opsware Nov 2005 - May 2007
    Sunnyvale, Ca
    Opsware, built products for enterprise server and network device provisioning, configuration and management.I was responsible for designing several key products and features including: Visual Application Manager (VAM), Opsware Management Database (OMDB), Server Automation System (SAS) Audit & Reporting, SAS Virtualization, and SAS Distributed Script Execution.
  • Redseal Systems
    Senior User Experience Designer
    Redseal Systems Oct 2004 - Nov 2005
    Foster City, Ca
    RedSeal is a network security tool that monitors all of your network devices and their configurations, and performs analytics to detect security threats.I was one of the first 3 employees and was responsible for bootstrapping the product definition and design.
  • Sun Microsystems
    Staff Engineer (Via Acquisition Of Centerrun)
    Sun Microsystems Aug 2003 - Sep 2004
    Menlo Park Ca
    I was responsible for the design of the N1 Grid Service Provisioning System, which was Sun's rebranding of CenterRun's/Raplix's Rollout Express.
  • Centerrun (Formerly Raplix)
    Product Usability Manager
    Centerrun (Formerly Raplix) Mar 2001 - Aug 2003
    Belmont, Ca
    Raplix, later CenterRun, produced an application configuration and deployment automation solution for enterprise data centers.I was responsible for the design of the flagship product Rollout Express from the time the company was still in an incubator. I produced 5 major product releases.
  • Tumbleweed Communications Corp.
    Product Usability Manager
    Tumbleweed Communications Corp. Jul 1999 - Jan 2001
    Redwood City, Ca
    Tumbleweed Communications provided enterprise-class managed file transfer, secure email, and identity validation solutions.I was responsible for the design of the flagship product Integrated Messaging Exchange 4.0, the end user facing email solution, as well as Message Monitoring System, the administrative back end to manage business policies on email traffic.
  • Documentum
    Manager, Design And Usability Group
    Documentum Oct 1997 - Jul 1999
    Pleasanton, Ca
    Documentum provides enterprise content management solutions. If you can imagine storing, searching, checking in/out every single version of every single document related to the production and maintenance of every single aircraft built by given manufacturer - millions of pages - that's what Documentum does.I was responsible for managing a team of UX designers and visual artists to deliver high quality designs aligned with user goals and expectations and within project constraints. I introduced cost effective usability testing techniques and let the User Interface Lab at the annual user conference.As an individual contributor, I was responsible for designing several aspects of the EDMS 98 and Documentum 4i products.
  • Wallop Software
    Usability Engineer
    Wallop Software Aug 1996 - Jul 1997
    Foster City, Ca
    Wallop Software provided a web application development tool for content assembly and management that facilitated team sharing, component reuse, and site deployment.I was responsible for designing the flagship product, Build-IT.
  • Sybase
    Staff Usability Engineer (Via Acquisition Of Gain Technology)
    Sybase Aug 1993 - Aug 1996
    Palo Alto, Ca
    Gain Technology developed a consumer-friendly multimedia authoring tool allowing workstation users to easily integrate text, graphics, sound, and video, into software applications in a very consumer friendly way, much like Apple's HyperCard.Originally part of a team, I was later solely responsible for designing media.splash, Gain Technology's flagship product.Sybase acquired Gain Technology to use it as the core of their set top box initiative, and I produced several designs to facilitate that as well.
  • Sun Microsystems
    Rapid Prototypeer, Human Interface Engineering
    Sun Microsystems Jun 1992 - Aug 1993
    Palo Alto, Ca
  • Sun Microsystems
    Application Architect
    Sun Microsystems Sep 1991 - Jun 1992
    Palo Alto, Ca
  • Apple
    Sr. Systems Integration Consultant
    Apple Sep 1988 - Sep 1991
    Cupertino, Ca

Jeff Kroll Education Details

Frequently Asked Questions about Jeff Kroll

What company does Jeff Kroll work for?

Jeff Kroll works for Viaduct

What is Jeff Kroll's role at the current company?

Jeff Kroll's current role is Senior Product Designer at Viaduct.

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What schools did Jeff Kroll attend?

Jeff Kroll attended University Of Illinois At Urbana-Champaign.

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Jeff Kroll's colleagues are Amirmehdi S., Deshawn Brown, Fred Rosenzweig, Blaž Lipuš, Jay S., Abel Valko, Miha Benčina.

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