Andy Cole Email & Phone Number

Bristol, GB

Bristol, England, United Kingdom

Typical roles:Lead User Researcher, Senior Service Designer, UX ConsultantExtensive GDS experience

Research lead on a business transformation project implementing a new internal workflow tool. Collaborated in the creation of service design blueprints and subsequent designs.

Wiltshire, England, United Kingdom

Research lead on a contextual study to understand how an in-car app is used and what effect environmental factors have on that use

Research, experience mapping and design of a new B2B energy purchase journey.

Research, experience mapping and data modelling of a tool which allowed supermarkets to track fresh food through the supply chain, from field to plate.

Headed up research team on the Alpha phase of a GDS project, collaborating with the service designer to create a ‘to-be’ service design blueprint for users who wished to obtain a spaceport, space vehicle, range or satellite licence.

Bristol, England, United Kingdom

During my time at Nationwide I worked across a number of projects for a variety of teams within the business. Some example projects: - Service design of the complex ecosystem of 3rd party access to an individual’s finances within the building society (e.g. via Power of Attorney).- Research and service design of a new home insurance tool - subsequent.

Extensive research and subsequent service blueprints to identify the inertia behind switching bank accounts, to understand the opportunities and creation of the subsequent roadmap

Redesign of Unite's website.Analysis of existing quant research plus a programme of qual research to uncover as many insights as possible. Subsequent design of responsive templates to include user profile section, complex booking process and accommodation mapping.

UX Consultant working on projects for large charities and membership organisations

• Management and motivation of 4 x C#.net developers, 2 x front end developers, and 1 system tester
• Creating / overseeing all the necessary documentation necessary to maintain a technically complex project. These include project plans, scopes of work, functional specifications, technical design documents, test.
• Creating a good rapport and being the main point of contact for 2 x Sky Business Analysts and Sky Project Manager
• Delivery of requirements in stage releases on time and to budget

• Working with Tim Ward (Online Creative Director at TRA) I created and executed a business plan to target a vertical sector in order to generate new business leads, and establish demand for a website advisory service..
• Conducting a website quality survey for the vertical sector to use as a new business tool
• Writing a 3 page article about the survey which was published in the sector’s business journal
• Presenting to delegates at conferences advising them about their websites and promoting our services
• Providing website and online advertising advice to businesses within that vertical sector

• Brand management and development (both online and offline)
• Client liaison and relationship building
• Oversee website design and build – including e-commerce sites and CMS solutions
• User experience and usability planning
• Information architecture
• In depth knowledge of digital marketing including eCRM, SEO, direct response and PPC