Your organization has a unique story to tell. Beyond a great product or service, customers, stakeholders and your own employees increasingly want to know who you are, what you believe and what you value. A good story conveys all this while enhancing your reputation, building trust and earning loyalty through a strong emotional connection to your brand, all of which help drive strategic business results.I help organizations tell their stories passionately and consistently through earned media. Whether it’s traditional news media, social media, web content or speaking engagements, I communicate your message with internal and external audiences through trusted, (non-paid) sources of information. Through 20 years of public relations agency and in-house communications experience, I have developed the following areas of expertise:Strategic communications planning – Develops and executes brand-level campaigns for long-term gain. Comfortable with executive level leaders and field experts at local, national and global scales.Internal/employee/stakeholder communications – Creates honest, authentic internal communications programs. Top line results include improved employee engagement, more informed decision-makers and increased morale. Media relations. Media coaching – Fosters relationships with journalists, assesses the right messenger and story approach for each coverage opportunity, conducts media spokesperson training.Crisis communications – Helps mitigate damage and earns new credibility for organizations when news isn't so good.Writing – Writes web content, blogs, social posts; news releases; columns; OpEds, speeches, position papers, advocacy reports, handbooks.Team Player – Seeks to be a part of a team, is friendly and approachable, works to establish a trusted rapport and achieve common goals with everyone - all while having fun.