Valentina Shchigel Email & Phone Number

United Kingdom

Region: Americas

United Kingdom

Regions: Americas, Asia, EU&UK

Moscow, Russia

Reported to: General Director / OwnerBuild from scratch the following processes:- Developed and implemented a digital marketing strategy for the company- Created 2 selling multi-page websites and set up advertising to lead there, using external contractors (online B2C sales per client up to $50'000)- Introduced sustainable practices to the office in cooperation with NGO/government

Moscow, Russia

Reported to: 2 OwnersProject and operational process management in 3 areas: online retail, offline retail in F&B (matcha bar) and others (SaaS, ecology):- Participated in strategy development and an opening of a matcha bar, recruited an F&B team (5 people), developed training materials and conducted training, supervised day-to-day operations, created sustainable processes and communicated them to employees to increase "green" engagement among staff and guests- Set tasks, held briefings, analyzed the work of 9 employees (managers and line staff)- Organized 6 internal corporate events- B2B sales organization of matcha for cafes in Moscow and Saint Petersburg- Wrote 8 selling articles for the website (copywriting), created advertising campaigns through Facebook (>$1,000 direct sales/each), email campaigns (>$2'000 sales/each)

Moscow, Russia

Reported to: Operations Director- Conducted briefings, collected/created reports on the progress and implementation of programs and helped resolve crisis situations for 7 cluster managers for 9 projects with FIFA sponsors (clients: McDonald's, VISA, Hyundai and KIWI & Salamander), and 8 managers of operations departments (logistics, transport, IT, merch and security)- Flew to Kazan to promptly solve local operational problems

Moscow, Russia

Reported to: Marketing Director- Online and offline communication with guests of 50 restaurants in different regions of Russia, resolved conflict situations, answered reviews, created weekly and monthly reports that analyze guest reviews- Coordinated, conducted and analyzed network marketing activities with influencers in order to increase customer feedback- Interacted with partners (MasterCard, Yandex) to conduct joint marketing activities and partner integrations

Shanghai City, China

Reported to: Regional Brand Director- Created a new F&B brand strategy for a US golf resort- Adapted a brand strategy of an American burger chain "Wahlburgers" for mainland China, developed a souvenir product line

Mauritius

Reported to: Rooms Division Manager - Coordinated 4 B2B and B2C events for the Marketing Department- Organized 50+ events, excursions & leisure plans for guests (incl: VVIP)

Bachelor Of Arts - Ba (Hons)

Master'S Degree

Associate'S Degree