 Great expertise on IT and Telecommunication markets, regarding the Controlling, Marketing and Sales areas, leading teams during the stages of projection, analysis, results follow up, commercial development, relations with customers and high-value sales. Consolidated performance in management of the B2B sales team, focusing on customer profitability, increase in wallet share, transformation for the digital world and consulting sales. Leading of the merge process for Telefonica/Vivo in the B2B commercial area (Enterprise Segment). Management of the Business Unit, focusing on sales result and profits, ensuring the desired profitability and aiming for the customer’s whole satisfaction. Building of strategic alliances and commercial partnerships with manufacturers, distributors and integrators. Strong expertise in complex negotiations and management of major customers. Leading of innovation, launching, sales and deployment processes for new services, including the creation of commercial strategies. Consulting sales for UC, Security, Data Center, IOT, Advertising. Great expertise in the development of digital marketing strategy, GTM and brand management. Training and development of cross-functional and multicultural teams, focusing on high performance. Dynamic, engaged, forthcoming and flexible. Always aiming to encourage synergies.