Varsha Singh Email & Phone Number

Bengaluru, KA, IN

Bengaluru, Karnataka, India

• Plan, commission and execute all digital marketing campaigns – SEO/SEM, multi-channel marketing, social media, email, webinars, driving profitable actions.
• Team management(upto 4) and delegating tasks to juniors for constant updates of various collaterals.
• Proficient in Hubspot with experience managing successful marketing campaigns using the tool.
• Go-to-market strategies for products, craft marketing vision and strategy for technology products
• Managed successful marketing campaigns using HubSpot, resulting in a 25% increase in website traffic and a 20% increase in lead generation
• Conceptualize and manage outbound initiatives for technology products with 30% increase in response rate through various platforms.

Hyderabad, Telangana

• Responsible for creating multiple content resources (blogs, emails, brochures, podcasts, videos etc.) to drive organic traffic, generate leads, or achieve other business objectives.
• Contributed to successful B2B website technical content refresh for global data analytics. Drafted engaging SEO-rich content for 5 Microsites and 1 website of over 45 pages.
• Identify industry trends and monitored social media, created content increasing 37% engagement and built brand awareness.
• Instrumental in the complete turnaround of underperforming websites resulting in a minimum of 25% improvement in SEO.
• Creating, proofreading, editing, and managing online and offline marketing content.
• Know Basic usage of Canva tool for designing SMM posts

Hyderabad Area, India

• Explore potential customer requirements and translate them to defining and building winning proposals
• Create a detailed Management Proposal for the client and the unit heads, highlighting the solution, impact and benefit of potential business development considering the industry trend & customer experience.
• Social media content creation for various channels, analysing data, and increasing engagement rate by up to 40%.
• Recommend and implement business changes basis analytical findings to automate the system or reduce cost, efforts and time for clients and end-user.
• Design campaigns to promote brand awareness on various mediums( Quora, Glassdoor etc.). Preparing weekly and monthly reports and dashboards.
• Event Management: Handling Backend support from corporate events of the organisation. Planning, Preparation, and Enquiring about Quotations for the events and arrangement.

Madhapur, Hyderabad

• Collaborate with Clients to analyse, formulate and define new business processes such that they are scalable and flexible to meet current and future business requirements
• Handle a team of Digital Marketing Managers, Designers and Writers towards Innovation and efforts to build products from inception to market availability as per the Strategy & Visioning of the company
• Manage different clients SMM channels according to their vision and help them promoting their business and in branding.

Bachelor Of Engineering (Beng), Computer Science, First Class

Activities and Societies: An active participant in Extra-curricular activities. Member of Music group in Cultural domain.

Higher Secondary Education, Physics,Chemistry,Maths

Activities and Societies: Member of Choir group Class Captain