Having academic background (Ph.D. in finance), experience in journalism and several years in in-house PR of fashion brands, launched white rabbit agency in 2019 together with partner - Maria Mokhova.white rabbit agency is a Kyiv-based PR & brand consulting agency practicing individual approach to each client's needs and helping to achieve its strategic goals. Working with young and established fashion brands, we provide strategic solutions for media and influencer relations.Among current clients there are: LVIR, Le17Septembre, TheOpen Product, Margesherwood, OSOI, NORBA, Santa Brands, Missing You Already, MBFW Tbilisi, Kyiv Art & Fashion Days, Apartment 13, BLOSSOM, DRAE, YUSE etc.