Vasim Khan Email & Phone Number

Pune Area, India

Pune Area, India

Responsible for creating comprehensive strategies and execution for all online advertisingmodules of SEM like SEO, Paid Search Campaigns, SMM/SMO (referral), Mobile marketingand E-mail. Managing US Client with a wide range of products, Day to day activity includes analysisand tracking of organic on-page & off-page optimization, Recommend new content forwebsites, as needed. Paid search marketing and Social Media marketing. Budget management Developing, implementing strategies and delivering marketing plans in order to build &attract website traffic and reach the required target audience.SEO : - Keyword Research, Generation & Analysis. Strategize, Execute and Manage Organic Search Engine Optimization (SEO) Assist with SEO compliance at all stages of web development and marketing. Meta tags optimization: Title, Description, Keywords, Image, Header (h1 – h6), Altattributes, image dimensions, canonical tags & URL normalization. Sitemap.xml creation and Robots.txt exclusions. Check response codes like 404-Page Not Found & 301-Permanent re-direct. Keep check on domain factors: load time, domain age, Page rank, Site speed. Keywords’ rank checking on Google, Yahoo, MSN/Bing search engines. De-Duplication of similar web pages with different URLs. Manage Link Building & Link Popularity by research & submission process. Social Bookmarking, Forum posting & Blog Commenting Classifieds & Press ReleasesTools: SEO Quake, Search Status, IIS Microsoft, SEO toolbar, Google toolbar, KeywordDensity Checker, re-direction checker, load time checker, Yslow, Screaming Frog, w3cvalidator, majesticseo, seomoz, rank checker

Pune Area, India

Setting up Account, Managing and Optimizing SEM/PPC campaigns for in-house accountsand improving month over month. Responsible for creating comprehensive strategies and execution for all online advertisingmodules of SEM like Paid Search Campaigns, SMM. Managing a wide range of projects, including analysis and tracking of Paid campaigns,paid search marketing based on CPC & CPM pricing model and marketing on social mediasites. Work on Paid Search Platforms like Google Ad Words, MSN ad center, Facebook,Adknowledge, Advertising.com, Advertise, Pulse360, Affitinity, 7Search, Trellian,Admarketplace and Marchex. Analyzing reports from the search engines (Google, MSN and Other Platforms) & from inhouse conversions tools. Provide Financial Reports including but not limited to Cost Analysis and Balance Sheets. Play a key role in all online customer acquisition/Lead Generation activities. Communicate with clients on weekly/monthly performance reports and also helping themto understand reports and campaign growth. Hands-on experience on usage of different tools and technologies required for digitalmarketing. Have team handling, training experience and conduct knowledge sharing sessions. Leaddaily huddle and meetings with the team. Preparing and implementing optimization strategies based on the analysis. Handling US & Canada based in-house Clients like Belmarra health, Doctor Health Press,Profit Confidential

Mumbai Area, India

Campaign Setup for E-commerce Portal.Executing SEM (Paid Campaigns) across Google, SEO, Social MediaPlanning Strategies and Executing it based upon the client requirement.

PPC management experience on a range of industries and platforms including:- Google Adwords- Facebook Advertising- Yahoo! Search Marketing- Microsoft adCenter and also used third party tools like DartSearch & Dart for Advertiser (DFA), Kenshoo, Search Ignite, InMobi, Adthena.-Strategic Consulting on Social Media, SEO & PPC Campaigns. -Intensive management of accounts and optimization on various level. -Perform keyword research and Setup new campaigns for New Accounts.-Day-to-Day Client Meetings for SEM Strategic execution.-Reporting overall performance of account on Daily, Weekly and -Monthly basis from DART, DFA, Google, Yahoo, MSN, Facebook, Adthena etc.-Off Page Optimization including Link Acquisition.-Social Media Campaign Execution.-Online / Social Media Reputation ManagementVertical Markets Search Marketing Experience* Automotive (AutoTrader)* Travel (Hotels.com, Expedia and Cleartrip)* Financial/Banking (HDFC bank, ICICI Bank)* Financial/Insurance (Aviva, AA, Drakefield, Bajaj Allianz, Berkshire Insurance, ICICI Lombard, Remit2India, DSP Blackrock Mutual Fund)* E-Commerce (Zoomin)* Real-Estate (HDFC RED)

Voice-based customer service for a Legal Support Services provider company, Setting up appointment to pick up document needed for claims, or any legal dispute.To get status of requested documents with different locations required for the settlement of claims.Follow up with locations like Insurance companies, Sheriff's office, Attorney, Courts and Hospital.Handled entire Arizona and Nevada State for legal settlement

Worked as a Business Development Executive for Leading Market Research Company Frost & Sullivan.Helping clients by providing necessary information about Market Research of the industry vertical they are in to.Regular follow up with corporate/management people like VP of Marketing, CEO and Marketing Director.Giving online presentations about Market Research and discussing various reasons that would help them to grow their business.

Bachelor, Computer Science

Education record