Vanessa S. Email and Phone Number
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Vanessa S. personal email
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Vanessa S. phone numbers
Integrated Marketing Executive specialized in marketing transformation looking at marketing stacks, revenue marketing and product monetization. Channel agnostic marketer driven by messaging, personas, profiling, revenue architect, technologist, eCRM infrastructure and marketing automation expert driving revenue (monetization and optimization) across multiple product lines and industries.Leadership skills include business transformation: growth, funding, acquisition strategy or IPO roadmap. -High energy creative innovative and driven professional offering 30+ years of continuous strategic, product and business planning governance. Known for strong leadership and motivational skills consistently producing positive change. -Ability to motivate, energize and lead to successful outcomes. -Highly articulate, demonstrating excellent interpersonal skills across all levels including management, employees, and external agencies. -Ability to analyze trends and market conditions to maximize impact regionally and globally. -Superior problem solving and analytical skills, with an ability to succinctly interpret data and strategic frameworks into insights and execution strategies increasing overall sales profitability. • Analyze 3Cs opportunities and threats (Customer, Competition, Company)• Define 4Ps requirements (Positioning, Product, Packaging, Placement)• Drive 3Rs results with cross-functional teams, prioritizing 1) Retention, 2) Reach, 3) Revenue Ability to work in US and UK without sponsorship.Specialties: • Integrated Marketing Communications and PR• Revenue Marketing • Demand Generation (TOFU thru advocacy)• Brand Strategy & Creative• Product leadership• Online: Inbound and Outbound spec. Social Media • Content and Messaging Expert• Marketing Ops (infrastructure, automation CRM)• Strategic Market Planning• Lifecycle Marketing Leadership (LTV)• Loyalty, Retention & Acquisition Planning• Digital Marketing (Online & Advertising)• Event Management• New Product/Service Launch• Business Process Operations • Product Roadmap
Workday
View- Website:
- workday.com
- Employees:
- 5
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Head Of Global Demand Marketing, Ai LeadWorkday 2023 - PresentPleasanton, California, Us--AI and ML Marketing Lead--Integrated Marketing Campaign Strategist--Team Leader of Global Marketers--Diversity and Inclusion Council Leader
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Cio, Director Of Global Integrated Marketing StrategyWorkday 2021 - Mar 2023Pleasanton, California, Us
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B2B Marketing Strategy And Digital Transformation Practice LeadAccenture Song 2018 - 2021New York, UsVP-level position developing digital marketing strategies across a roster of fortune 100 companies and startups. Part of a team that brings brands - conversations; sales - leads; and commerce - products. -
Chief Revenue Officer (Cro) - B2B Marketing Strategy And Transformation PracticePop Theory Jun 2015 - Dec 2018San Jose, Ca, UsMARKETING TRANSFORMATION AND FRACTIONAL EIRPopTheory provides fractional-time Exec-in-Residence, Chief Marketing and Strategy Officer services transforming and aligning client strategies, sales, marketing, products and systems to accelerate breakthrough growth, intial offerings or acquisitions. Focused on small to mid-size companies and agencies. Our direct program planning and global strategies have generated over $1B in attribution and direct revenue.FILM PRODUCTIONThe Rise and Fall of the Clash, Looking for Johnny: Johnny Thunders and Sad Vacation, The Story of Sid Vicious and Nancy SpungenPartners: Chip Baker Films, BnJ, Baunfire, RAPP, Gilmour CravesClients: MariaDB, Shirman Group, Salesforce, Jumptale, Hubspot, C8 MediSensors, NetApp, LinkedIn, Kaiser Permanente and Adobe. -
Chief Marketing OfficerPop Theory Jan 2013 - Mar 2018San Jose, Ca, Us
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Vice President MarketingPop Theory Jun 2010 - Jan 2018San Jose, Ca, Us
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Cmo & AdvisorCloud Of Goods 2016 - Jun 2018San Francisco, California, Us -
Cmo, Marketing AdvisorLooksharp 2014 - 2017San Francisco, Ca, Us -
Co-Cmo, Global Integrated Marketing, Eir And AdvisorMariadb Corporation Jul 2015 - Oct 2016Redwood City, California, Us -
Sr Director - Integrated Marketing & B2B StrategyLinkedin 2007 - 2010Sunnyvale, Ca, UsWork effectively with cross functional stakeholders including executive team, corporate communications, product management, sales operations, sales, lead gen, finance and CS to create the best experience for customers with strong lifecycle marketing strategies. Reported to C-Level, Senior Vice President and Vice President. -
Staff Writer & Photographer - Music And FilmZero Magazine Apr 1999 - Jul 2007Contributed editorial, articles, reviews and photographs. -
Sr Director Ww Marketing And Demand GenerationNetwork Appliance 2004 - 2007San Jose, California, Us -
Director, Product Marketing Strategy - Audio/VideoAdobe 2002 - 2004San Jose, Ca, Us -
Director, Brand And MarcomIdemia 2001 - 2002Courbevoie, Ile De France, Fr -
ContributorLittle Citti Feb 1993 - May 2001San Francisco based music and film writer with a keen eye for photography and film
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Senior Manager, Brand And Marcom Ww (Acting Director)Polycom 1999 - 2001San Jose, California, Us -
Product Marketing ManagerIdg Global Solutions 1996 - 1999Staines, Middlesex, GbRebranded the consumer and business "For Dummies" Books. I worked for IDG: For Dummies brands for three years. The company is now owned by John Wiley and Sons and can be found at www.dummies.com. The redesign I drove won two awards: Best in Publishing and Best Product Design. They still use the design today. -
Client Services In Marketing Services DivisionIdg Global Solutions 1991 - 1996Staines, Middlesex, Gb*Advertising Sales Management*Marketing Programs *Market Research partnering with IDC ---Online Development team for IDG.com---Developed the Intel Inside Co-marketing program allowing Intel Inside partners to gain valuable volume discounts on contractual page buys in IDG publications---Increased program registration by 13%---Increased ad revenue by 22%
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Systems Administrator - Kdb Ww Response CenterHewlett Packard Enterprise 1987 - 1991Houston, Texas, UsSQL strings to pull content across the HP Global Universe to analyze and use in the support call center
Vanessa S. Education Details
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Stanford UniversityGeneral Studies And Humanities - Mla Continuing Studies -
Academy Of Art UniversityMultimedia Communications
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University Of California, BerkeleyDirect Marketing
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New College Of CaliforniaLiterature
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Direct Marketing AssocationMobile Marketing And Advertising
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Direct Marketing AssociationDirect Marketing
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Direct Marketing AssociationSocial
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Direct Marketing AssociationSeo
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New College Of CaliforniaHumanities Conc. Literature
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Presentation High SchoolEnglish
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Saint Joseph Of San JoseCollege/University Preparatory And Advanced High School/Secondary Diploma Program
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Hubspot UniversityInbound Marketing
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Marketo University
Frequently Asked Questions about Vanessa S.
What company does Vanessa S. work for?
Vanessa S. works for Workday
What is Vanessa S.'s role at the current company?
Vanessa S.'s current role is Marketing Executive | Advisor and Mentor | Marketing Strategist Driving Transformation for Revenue Growth.
What is Vanessa S.'s email address?
Vanessa S.'s email address is vd****@****hoo.com
What is Vanessa S.'s direct phone number?
Vanessa S.'s direct phone number is +141582*****
What schools did Vanessa S. attend?
Vanessa S. attended Stanford University, Academy Of Art University, University Of California, Berkeley, New College Of California, Direct Marketing Assocation, Direct Marketing Association, Direct Marketing Association, Direct Marketing Association, New College Of California, Presentation High School, Saint Joseph Of San Jose, Hubspot University, Marketo University.
Who are Vanessa S.'s colleagues?
Vanessa S.'s colleagues are Laura P. Crane, Chris K. Lee, Samantha Coatsworth, Cpa, Ca, Steven Chow, Sanjeev Sastry, Samir S, Parag Sevra.
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