Jing Wan's Location
Chaoyang District, Beijing, China, China
About Jing Wan
Jing Wan is a Senior brand manager.
Jing Wan's Current Company Details
Senior brand manager
Jing Wan Work Experience Details
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Marketing ManagerYou Xin Group Nov 2014 - Nov 2015Beijing City, China- Main responsibilities:According to the group's strategic planning, business requirement and annual target, develop marketing plan and budget.- Market research: Participated in the research work of second-hand car market in Chongqing, Hangzhou, Shanghai and other regions, organize the development of second-hand car merchants and consumer research programs, sort out the research contents and learn the market information.- Brand design:Responsible for the foundation and design of the brand image, including the design and production of graphic materials such as LOGO and VI.- Brand promotion:According to the product and corporate positioning, screen media and integrate resources, complete 11 star endorsements project, and reach cooperation with The Voice of China and other well-known program, once set off the market hot spots, achieving strong brand implantation.-Market activities:According to the annual brand promotion plan to organize marketing activities, organize online"315 launched “and other large activities, organize management activities and execution in the process of scheduling, coordinate and solve various problems occurred in promotional activities.- Cost control:Responsible for the market promotion of various expenses budget preparation, control the related expense use situation and timely adjust them, realize the profit maximization for the enterprise.- Team management:Responsible for the team work plan and goal-setting, follow up members’ work completion, organize related departments to conduct training activities related to end product and sales. -
Brand SupervisorNestle (China) Co., Ltd. Beijing Branch. Sep 2011 - Aug 2014Beijing City, China- Main responsibilities:Responsible for Beijing area Dairy (milk)/RTD (drink)/Dolce Gusto (the coffee machine) three new product category area plans, monitor promotion of area promotion execution and activity, achieving regional sales target.- Activity planning: According to the sales target of the month, make the implementation plan of regional activity and confirm the cost with the regional channel.- Promotion activity: Executive headquarters’ product sales strategy, in combination with the practical situation of Beijing area, complete the Beijing regional sales promotion activities, stores sales activities planning and execution, arrange overall promotion work and follow up activities, effectively promote innovation of various marketing model and marketing strategy.- Sale Support:Assist in Beijing area sales manager to establish monthly sales plan, including product shipment of orders and inventory, follow weekly sales to complete the process, and give feedback to implementation reports, data, photos, etc. of sales area during the month. -
Executive Hr SupervisorCentral University Of Finance And Economics Jul 2008 - Sep 2011Beijing City, China- Administrative work: Responsible for the administration of conference management, document management and external reception, and ensure the smooth operation of the company.- Personnel work:Fully responsible for personnel management, including employee orientation training, employee labor contract signing, employee social security payment, etc.- Internal coordination:Formulate comprehensive management work plan, responsible for communicating with each department, deal with public affairs, coordinate and balance the relationship among departments.- External relationship:Maintain external relations, maintain communication frequency with external agencies, and participate in external work of ISO9001 international quality management system certification.
Frequently Asked Questions about Jing Wan
What is Jing Wan's role at the current company?
Jing Wan's current role is Senior brand manager.
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