Developing and executing highly effective marketing strategies based on analysis of business and market requirements.Providing management and support to marketing personnel and subcontractors and motivating them towards the achievement of objectives, quality standards and budgets.Playing a pivotal role in the management of all SEO and social media marketing activities and evaluating their level of success.Generating increased product interest through the development of marketing literature, the management of targeted campaigns and the provision of support to UK agents.Reporting to the Board of directors on the overall cost effectiveness of marketing campaigns in line with budgetary constraints. Ensuring accuracy and attention to detail when designing, approving and proofreading all marketing literature. Carrying out extensive research into competitor advances and ensuring that company websites are developed accordingly.

Responsibilities included:Developing and maintaining marketing databases. Co-ordinating direct marketing campaigns. Providing general administrative assistance where required.