Vidisha Shah Email & Phone Number

Canada

Canada

Halifax, Nova Scotia, Canada

Responsible for monitoring, optimizing and reporting campaigns on an ongoing basisOptimize campaigns based on goals and review analyticsWork directly with analytics to report on insightsEstablish channel and tactical strategies along the path-to-purchaseEstablish benchmarks and projections for tacticsWork directly with clients to present findings and.

Halifax, Nova Scotia, Canada

Toronto, Ontario, Canada

Conducted keyword research and analyzed search volume and competition for campaign creation & optimization.Managed and optimized paid search campaigns for a portfolio of clients including bid strategy optimizations, analyzing search query reports and creating ad copy.Created paid search reports, analyzed campaign performance along with optimization.

Mississauga, Ontario, Canada

Delivered search, display and social advertising campaigns.Created and optimized landing pages for SEO and conversion tracking tools such as Google Analytics to measure campaign effectiveness.Created reports detailing campaign results and making recommendations for future campaigns.Delivered search, display and social advertising campaigns.Performed.

Mumbai, Maharashtra, India

Employed marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)Undertook daily administrative tasks to ensure the functionality and coordination of the department’s activities

Postgraduate Diploma, Advertising

Bachelors In Mass Media, Advertising