Novia . Email and Phone Number
Data-driven social media professional, specializing in YouTube and other video-based social media with 3+ years of experience in both ed-tech startup and corporate media environment. Managed 10 YouTube channels in total working years, focusing on content writing, creation & consultation, keyword & trend research, SEO, platform analytics and other social management tools. Always enthusiastic to acquire skills in content creation, social media and digital marketing.
Aeon Indonesia, Pt
View- Employees:
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Sr. Content CreatorAeon Indonesia, Pt May 2024 - PresentWorking under AEON E-Commerce Team (RAISA) -
Creative PartnerLayar Hijau Dec 2023 - Present -
Marketing SpecialistPt Paramount Enterprise International Nov 2022 - Dec 20231. Develop and execute social media content of BEZ Walk, an open-air food district located at Gading Serpong, Tangerang.2. Collaborate with BEZ Walk tenants to create contents for their campaign & promotional activities. Successfully increased reaches by 470% and engagement rate by 341% within four months.3. Maintain good relation with tenants and other externals (Event Organizer, Communities) for the development of upcoming events at BEZ Walk.4. Participate in the upcoming retail-lifestyle project of Paramount, Hampton Square, as a leasing assistant to marketing director: - Prepare a target list of prospective tenants suitable for filling the unit. - Canvass certain area/spaces and attract prospective tenants by inviting them to the site location and for a presentation session. - Assist director in providing the needs for leasing activities, such as preparing presentation materials and setting meeting schedules with clients. -
Youtube SpecialistZenius Oct 2021 - Aug 20221. Manage Zenius YouTube channel starting from monitoring & replying comments, organizing playlist for content visibility, to fulfilling other departments' request to upload videos for company objectives.2. Create monthly content plan to organize videos that are going to be published on Zenius YouTube channel.3. Collaborate with cross-functional team to plan and execute YouTube content for supporting campaign activities through conducting research on the topic, visual style (for graphic & thumbnail purpose), analyzing the trends and audience needs.4. Collaborate with SEO team to increase video visibility on YouTube ecosystem.5. Optimize YouTube content by advising best practice of thumbnails to increase CTR. Successfully increased CTR by 1.8% within 9 months.6. Plan teaser/content for other social media (Instagram reels/TikTok based) to promote YouTube videos.7. Write reports to collect insights and evaluate performances metrics (impressions, CTR, views, retention, etc) in order to develop better strategy for the upcoming contents. -
Video Analyst & OptimizerGrid Network - Kg Media Feb 2020 - Oct 20211. Manage 8 YouTube channels by observing their growth from performance metrics (views,subscribers, traffic, community, engagement) and optimize the videos (title,descriptions, tags, playlist, cards, end screen, etc) for better visibility (SEO).Channels managed: Majalah Bobo, Mombi, NOVA, Sajian Sedap, CewekBanget, Nakita, Stylo, etc.2. Collect monthly data, monitoring and analyzing trends on YouTube and othersocial media.3. Provide suggestions and insights for the team monthly to improve their YouTubeperformance based on data gathered -
Video ProductionPt Vision Interprima Pictures Sep 2018 - Dec 2018Greater Jakarta Area, Indonesia1. Participate in video production for Vision Kids youtube channel, an educative channel for children. Usually involved as a talent and assistant.2. Create motion graphic music video for Vision Kids, designed in Adobe Illustrator and animated in Adobe After Effects.3. Do a documentation for Thomas and Friends: Big World Big Adventure The Movie road show at an elementary school in Ciledug, South Jakarta. I also did the same for the movie premiere in Cinema XXI Plaza Semanggi, South Jakarta.4. Design a poster for SuperCamp internal training and got involved in documenting the event.5. Partly involve in BTN Prioritas project in creating 3D model stage for their event.
Novia . Education Details
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Animation, Interactive Technology, Video Graphics And Special Effects -
Science
Frequently Asked Questions about Novia .
What company does Novia . work for?
Novia . works for Aeon Indonesia, Pt
What is Novia .'s role at the current company?
Novia .'s current role is Social Media | Content Creator | Digital Marketing.
What schools did Novia . attend?
Novia . attended Universitas Multimedia Nusantara, Anderson School.
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