Vijay Adepu Email & Phone Number

Manchester, England, United Kingdom

• Managed Salesforce requests or issues for a large number of end users and re-designed an existing product for all active users.• Configured Salesforce functionalities to significantly enhance business process performance.• Executed improved lead scoring methods and processes in Salesforce, resulting in a substantial increase in conversion to new accounts.• Developed and performed data cleansing processes for Salesforce, reducing data duplication and generating accurate leads for the sales team.• Implemented advanced Salesforce reporting and analytics, driving notable revenue growth and cost savings.• Implemented Single Sign-On (SSO) through Security Assertion Markup Language (SAML) that streamlined Salesforce user authentication and authorization, significantly reducing login time and eliminating password-related security issues.• Achieved a 100% success rate in project completion meeting the initial estimated deadlines.

Slough, England, United Kingdom

• Enhanced Salesforce dashboards and reports to offer up-to-date insights into crucial performance metrics, resulting in a significant boost in sales forecasting accuracy.• Streamlined the sales funnel through comprehensive analysis and identification of obstacles, resulting in a noteworthy reduction in lead-to-customer conversion time and a considerable increase in customer lifetime value.• Developed and implemented a customized forms application for the merchandising division, accommodating a substantial number of additional users.

United States

• Proficiently managed user accounts on Salesforce by skillfully adding and deactivating users, and generated sales reports to support accurate forecasting.• Improved the sales process by creating and implementing custom record types, workflows, and triggers, resulting in a significant increase in the company's revenue and a notable reduction in the sales cycle duration.

Master Of Business Administration - Mba, Business Administration And Management, General

Masters In Computer Science, Computer Science