Vikrant Dhawan Email & Phone Number

Gurugram, Hr, In

New Delhi Area, India

New Delhi Area, India

New Delhi Area, India

• Responsible for Business development and concept selling of Television -Geo Targeting• Developed concepts around Geo targeting for business pitcheso Solicited potential clients, both directly and through media agencies for advertising on the platformo Defined and streamlined deal structure for Corporate Clients• Developed multiple new client relationships and activated different categories like FMCG / Two Wheelers / Home Appliances / Beverages / E Com / Wholesaler on the platform and contributing an average figure of 65% of Branch revenue

Gurgaon, India

• Managed media responsibilities for the Kurkure portfolio (Kurkure , Puffcorn, Solid Masti, Monster paws, Crunchy Rings)o Responsible for campaigns through sponsorships and alliances across offline mediums, on-ground activations and seeding in digital as and where required.• Developed an integrated media plan for the launch of Tata Gluco Plus in TN market, bombarded with a 360 degree presence supporting On ground activation.

New Delhi Area, India

• Managed media duties for Sprite , Kinley, Schweppeso Worked on successful launch strategies for the brand and key season launches.o Activated “Sprite Till I die” campaign, engaging and engulfing youth ,the core audience for Sprite by huge level of engrossed participation from them• Constructed impactful competition reports

Gurgaon, India

• Managed key client Nestle’s portfolio with categories like Confectionary (Polo and Milky Bar Eclairs), Milk Beverages (Neslac and Baby & Me) and Dairy products (Everyday Whitener, Milkmaid Creations, Milk A+ and Junior Daheez)• Ensured meeting deadlines and implementing brand wise communication plans • Have been a lead for Oracle (Global IT company) Print campaigns o Worked on print campaigns / Niche audience targeting / Personalized message campaigns

Gurgaon, India

• Worked as a Media Planner on accounts like Hero Honda Motors, Hero Cycles and Hero Electric Bikes from making a Media plan to final execution• Created a strong coordination between teams within and developed relationships with media• Build benchmark while closing crucial deal on Print and Radio• Handled centralizing of media activity for Region & Zone advertisements of Hero Honda (Hero Motocorp).

Master Of Business Administration (Mba), Marketing

Bachelors Of Commerce, Business/Commerce, General