Analyst
CurrentRoles and Responsibilities:• Providing excellent ad serving solution using DCM (Double-Click Campaign Manager), by trafficking all kind of campaigns like Video, Mobile, and Web.• Working on media Team’s requirements and incorporation as per IAB Specification and guidelines.• Ensure that campaigns are trafficked and managed effectively and efficiently. Within the TAT and with Quality.• Setup, traffic and optimize online Ad campaigns in the DCM based on information provided by the client through the CRS.• Providing the solutions regarding ad serving queries. Responsible for maintaining the online end to end campaign.• Troubleshooting Creative functionality queries like click through, blank serving, rich media multiple exits etc.• Floodlight tag creation.• Troubleshoot Floodlight queries with respect to implementation and tag functionality.• Implementation of click trackers tags in HTML Creative’s