Experience Analyst with a demonstrated history of working in the online marketing and advertising industry. Skilled in Ad operation, Email Marketing, Online Marketing, and Advertising. Strong marketing professionalism.Experience:With 4.10 years of total experience. I have gained the technical skills in digital marketing. As a specialization in digital marketing. I work on Email marketing and Ad-operation display.• Providing excellent ad serving solution using DCM (Double-Click Campaign Manager), by trafficking all kind of campaigns like Video, Mobile, and Web.• Working on media Team’s requirements and incorporation as per IAB Specification and guidelines.• Ensure that campaigns are trafficked and managed effectively and efficiently. • Meeting the goals within the provided TAT and always looking forward for campaign optimization to attract more users for better results.• Setup, traffic and optimize online Ad campaigns in the DCM based on information provided by the client through the CRS.• Providing the solutions regarding ad serving queries. Responsible for maintaining the online end to end campaign• Troubleshooting Creative functionality queries like click through, blank serving, rich media multiple exits etc.• Floodlight tag creation.• Troubleshoot Floodlight queries with respect to implementation and tag functionality.• Implementation of click trackers tags in HTML Creative’s.Specialties: Quality Management, Client servicing.Advertiser - DCMPublisher - DFPEmail Marketing Platform tool: Dream, HarmonyFocus Areas - Ad Trafficking, Campaign Management/Execution, Ad Optimization/Delivery, Troubleshooting, fourth party trackingGoals - To be a successful professional and become an asset to the organization by virtue of my hard work, perseverance, and professionalism
