Vinay Rawat

Vinay Rawat Email and Phone Number

Director - Content and Innovation @ WPP Media
Delhi, India
Vinay Rawat's Location
Delhi, India, India
About Vinay Rawat

More than a decade of experience (in business strategy, branded content, media planning, media buying, data listening/analysis, and project/account management) I have worked with brands/companies of different scales across different industries including FMCG, Hospitality, IT, Fashion, Telecom, Retail, Banking and more.In my current role at EssenceMediacom, I am fueling the branded content strategy. The role is to drive awareness and consideration for different verticals of brand using appropriate content partnerships/interventions.

Vinay Rawat's Current Company Details
WPP Media

Wpp Media

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Director - Content and Innovation
Delhi, India
Website:
WPPmedia.com
Employees:
28322
Vinay Rawat Work Experience Details
  • Wpp Media
    Director - Content And Innovation
    Wpp Media
    Delhi, India
  • Groupm
    Director - Content & Innovation
    Groupm May 2023 - Present
    Gurugram, Haryana, India
    Creative Futures team at EssenceMediacom plays a vital role in nurturing ideas, mapping it with business goals and finding the right vehicles to disseminate. Creative Futures help clients navigate and leverage the explosion in opportunities in the burgeoning new communications economy, both within and beyond advertising.
  • Groupm
    Associate Director - Content & Innovation
    Groupm Jun 2021 - Apr 2023
    Gurugram, Haryana, India
    In this role, leading the brand advocacy & content innovation team for Airtel account in EssenceMediacom, GroupMKRAs include: - Strategic Thinking and Thought Leadership- Stewardship of Content Partnerships and Innovation- Market Engagement and Deployment
  • Groupm
    Senior Manager
    Groupm Jul 2019 - May 2021
    Gurgaon, India
    In my current role, I am leading the Command Center for Airtel where we synthesize and triangulate information from multiple sources to interpret valuable insights.At command center we transform data into actionable consumer intelligence. With a vertical market approach, providing insights within an industry context. Allowing brand not just to listen to what consumers are saying about their products/services, but to predict new trends and determine which ones matter.
  • Drizzlin Media
    Marketing Strategy Manager
    Drizzlin Media Sep 2015 - Jul 2019
    New Delhi Area, India
    Drizzlin’s offerings helps you to develop a holistic approach to online engagement. Starting from discovering the fabric of conversations around your brand to understanding your communication stance; we identify the initial ‘perception gap’ to guide us through developing a robust strategy for you. Do take a look at our specific services to understand how they piece together to build you a powerful brand online.
  • Tetra Pak
    Digital Marketing Consultant
    Tetra Pak Sep 2015 - May 2016
    Gurgaon, India
    Tetra Pak is specialist in complete solutions for the processing, packaging and distribution of food products. Tetra Pak solutions are specifically designed to be as economical with resources as possible. Dairy products, juices and nectars, ice cream, cheese, dry foods, fruits, vegetables and pet food are examples of products that can be processed or packaged in Tetra Pak® processing and packaging lines.
  • Repindia
    Account Manager
    Repindia Mar 2015 - Aug 2015
    New Delhi Area, India
    At RepIndia tech geeks, design freaks, social strategists and hyper client planners all come together under one roof. Be it a revamped brand identity an award-winning social media campaign, or a slick and quick mobile site, we have some of the most curious minds of our generation innovating as a team to help you stand out far from the crowd.
  • Ht Media Ltd
    Account Manager
    Ht Media Ltd May 2014 - Feb 2015
    Gurgaon, India
    Digital Quotient (a digital wing of HT Media) is a Data driven Social and Mobile marketing firm that brings together the most potent forces reshaping the communication world – Social Media, Mobile, Videos and Data Analytics. We have a very strong ‘Mobile First’ attitude with the Strategic mindset of a Management Consulting Firm, the Customer focus of a Digital Agency and the Innovation mindset of a Product company. DQ combines the social expertise of Webitude with the mobile expertise of HT Mobile Solutions to offer ground breaking communication services to top clients globally.
  • Niswey
    Marketing Manager
    Niswey Dec 2012 - Mar 2014
    New Delhi Area, India
    Niswey deals in complete digital marketing and branding activities. Strategies and implementation include Web Analytics, User Behavior, Heatmaps, Search Engine Optimization, Search Engine Marketing (Advertising), Social Media Marketing, Landing Pages and Lead Generation Activities. The list is not exhaustive as once we get involved with a brand, we have a lot more to offer, yes talk to our clients for testimonials!
  • Iffort
    Strategist
    Iffort Jun 2011 - Nov 2012
    Noida
    Iffort is an India based 'people centric' web strategy & social media consulting firm that plans, creates and executes a thorough roadmap to deliver tangible value for its clients and their stakeholders

Vinay Rawat Education Details

Frequently Asked Questions about Vinay Rawat

What company does Vinay Rawat work for?

Vinay Rawat works for Wpp Media

What is Vinay Rawat's role at the current company?

Vinay Rawat's current role is Director - Content and Innovation.

What schools did Vinay Rawat attend?

Vinay Rawat attended Dr. A.p.j. Abdul Kalam Technical University, Army Public School (Aps).

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