Vincent Phan Email & Phone Number

Saint Petersburg, Fl, Us

Florida, United States

•As one of only four managers, led a diverse team, leveraging cultural insights and inclusive leadership to foster a collaborative and high-performing environment for a company with 60 employees•Achieved a remarkable 3600% increase in e-commerce website traffic by optimizing product descriptions, product titles, and meta descriptions for 105 products utilizing SEMRush & SEO Best Practices•Utilized MailChimp to create targeted email marketing campaigns, driving engaged traffic and boosting site visits generating $28,302 in sales revenue by creating promotional flyers & sales update•Boosted Amazon sales performance by implementing strategic advertising campaigns, producing high-quality content, and leveraging JungleScout increasing sales revenue by 105% & product volume by 179%•Spearheaded cross-departmental collaboration to create and manage digital content tailored for both B2B and B2C channels playing a pivotal role in driving the company's annual revenue toward 10 - 15M•Founded the creation of the company's first internship program dedicated to providing mentorship and professional development opportunities for first-generation students and underrepresented minorities.•Achieved continuous revenue growth on Shopify and Amazon over a 9-month period, earning recognition as a top performer for 2024 based on exceptional growth metrics and performance.•Conducted data analysis on company revenue and expenses using financial reports from QuickBooks and NetSuite to inform strategic business decisions, including optimizing labor rates, planning advertisement campaigns, and projecting company growth utilizing Excel

St Petersburg, Florida, United States

•Led the data migration and website development initiative for the company’s top 40 products, resulting in a savings of $150,000 in expenses by creating digital content, transferring company data, & working with third-party vendors.•Planned, coordinated, and organized the successful product launch of three ActiveEase product lines on Amazon and Shopify.•Integrated advanced technological applications and systems, including SEMrush, Notion, CapCut Commerce, & Storyblocks• Achieved a 450% increase in website traffic by utilizing SEMRush to update product descriptions, product titles, meta descriptions, & backend keywords•Utilized Data Analytic tools such as JungleScout to perform market research, make product recommendations, & refine KW Strategy resulting in increased revenue by 63% and product volume by 109%

Tampa, Florida, United States

• Generate leads for custom embroidery designs of products ranging from $500 - $1,000 by marketing through various channels such as events, social media, and client relations• Monitoring and managing social media platforms such as Instagram with 6,114 active followers to identify key marketing trends and evaluate marketing campaigns • Collaborate with team members to create effective marketing campaigns to increase brand awareness for a company generating $150,000 - $250,000 annually•Led the management of over 100 clients, achieving recognition as the #1 Brand Ambassador nationwide for SleekAttire.•Spearheaded comprehensive digital marketing strategies across key platforms, including Shopify, Instagram, and Email, significantly improving engagement and conversion rates.•Collaborated with various Asian-interest Greek-lettered organizations and Asian-American organizations such as the Vietnamese Student Organization and Pi Delta Psi Fraternity, Inc., focusing on initiatives like sponsorships and community engagement.

•As the Director of Chapter Southeast Region, I successfully managed four chapters: University of Florida(Sigma), University of Central Florida(Phi), University of South Florida(Chi), and GSU(Associate). Under my leadership, 2 of the 3 best chapters in the nation were from our region, and I was recognized as the best Director of Chapter Services by the National Board of Pi Delta Psi Fraternity, Inc.• 2023, I proudly led our chapter to win "Chapter of the Year," achieving the #1 ranking out of 31 chapters nationwide. This recognition was earned through our unwavering commitment to academic excellence, fostering strong friendships and loyalty, promoting cultural awareness, and upholding values of righteousness.•Achieved consecutive 1st place wins in the Journey to The East 14 & 15 Organization Showcase within the Asian-American community at the University of South Florida, hosting events with 500-600 attendees and setting a new single-event attendance record• Streamline fraternity’s national board objectives and deadlines to four chapters within south – east region by defining project schedules, coordinating 300 fraternal members, and monitoring progress using Google Drive and GroupMe• Maintain and monitor risk assessments of critical chapters and fraternal members to ensure organizational guidelines • Coordinate with respective university’s administration to provide necessary documentation and collateral via Google Meet

Tampa, Florida, United States

• Created weekly product promotion plans increasing sale conversion by 25% for Amazon, eBay, & Shopify stores generating $50,000 in revenue monthly by analyzing Google Analytics metrics• Spearheaded social media campaigns increasing brand awareness by 250% for social media platforms such as Instagram and Facebook by creating event flyers, website banners, & digital media content using Canva and Lightroom• Managed 3.3 million dollars of assets in product listings, inventory adjustments, & website revisions across ten different websites and optimizing respective eCommerce channels using SEO and copywriting

• Increase organizational awareness by producing digital content such as educational holiday posts, event recaps with affiliate schools, and professional development event flyers using Canva• Manage social media platforms by providing engagement with audience by responding to messages, comments, and tags• Plan and schedule social media posts using editorial calendars to distribute content on social media platforms adhering to strict deadlines by using Slack and Google Docs

Tampa, Florida, United States

• Trained new sales representative by teaching marketing systems to increase sales revenue by 50%• Assisted upper management with recruitment, interviewing, and onboarding three to five new employees weekly• Planned and coordinated territory management to reach weekly sales goal of $2,000 between three team members

Tampa, Florida, United States

• Managed a team of six creative individuals to produce print and digital content for the largest Asian – American banquet at the University of South Florida with 250 – 300 guests in attendance • Coordinated the launch of monthly media campaigns such as promotional photoshoots & video highlights on Instagram and Facebook with the Director of Finance, Entertainment, Public relations, Culture, & Advocacy • Spearheaded social media campaign for 60 organizational members increasing brand awareness and following by 50%

Tampa,

• Selected as one of only 15 of all marketing majors at the University of South Florida to participate in a professional development mentorship based on academic merit and leadership potential • Offered administrative support to the senior staff by scheduling requests, processing professional emails, and handling telephone communication daily• Monitored online advertising campaigns utilizing Google AdWords & Google Analytics to identify campaign effectiveness

Tampa/St. Petersburg, Florida Area

• Processed credit and debit card payments and returned proper change for cash purchases up to $6,000.• Reviewed and verified weekly and monthly store invoices.• Resolved customer problems by investigating issues, answering questions and building rapport.• Completed inventory audits to identify losses and project future demands.

• Supervised staff of 3, providing direction in preparing specialty items, including Sushi and Japanese - style food.• Identified and corrected performance and personnel issues negatively impacting team and business operations.• Inspected incoming supplies to verify conformance with materials specifications and quality standards.• Directed and motivated team of 3 Sushi Chefs in a professional setting.

• Offered exceptional customer service to differentiate and promote the company brand.• Mentored and supported new employees to maximize team performance.• Managed day-to-day operations, including supervision and assignment delegation for 6 - member teams.