Viola B. Email & Phone Number

Chicago, Il, Us

Chicago, Il, Us

Chicago, Il, Us

New York, Us

New York, Ny, Us

New York, Ny, Us

Clients: Eli Lilly (Jardiance) and Voya Financial*Mentored and trained Assistant Buyers in media math and media buying basics as well as supervised their daily workload.*Analyzed media plans, allocated units and negotiated Upfront deals across multiple dayparts like Cable, Cable Sports and Broadcast Prime.*Assisted in the creation of client presentations by researching logos, gathering television ratings and new programming information.*Worked with sales representatives to secure high-profile sponsorship in programming like "The Academy of Country Music Awards."*Collaborated with inter-agency teams to accomplish client goals and took charge of the monthly linear and digital billing process.*Built out digital campaigns in Prisma and implemented Nielsen DAR, DoubleVerify, ComScore and IQVIA as well as issued Insertion orders to digital sales representatives. *Set up and updated the Creative Rotation Sheet (CRS) and Innovid Brief.*Communicated programming changes and sports added value with the client for approval.

Los Angeles, Ca, Us

Clients: Hyundai and Kia* Managed $100 million worth of media buys in Spectra OX and resolved billing discrepancies in a timely manner.* Communicated with sales representatives to deliver the best results for Upfront and Scatter deals and kept up to date on the advertising marketplace.* Delivered weekly schedules and programming highlights to the client and assisted Buyers with quarterly post-buy reports.* Assisted in negotiations by researching television ratings and analyzing media plans.* Completed Media 101 training and worked with other Associates to present a media tactical to higher ups; winning 3rd place in a company wide competition.* Trained new assistants and aided during their onboarding process

• Made production runs, researched charitable foundations, took notes during production meetings, created talent bios and assisted with the casting vetting process for celebrity talent for GIVE season 2.• Tracked scripted and reality programming currently airing on major television networks and major streaming services.• Complied daily entertainment industry news into email memos for the entire staff.• Conducted cultural and trend research for the Development Coordinator and Director of Development.• Participated in weekly creative brainstorms and pitched a comedy show to the development team.

• Assisted with logistics and planning and provided on-site support for organization events.• Coordinated the distribution of marketing materials to over 100 neighborhood businesses.• Wrote weekly content on Meatpacking–District.com to promote fashion, food, arts and culture events.• Answered telephone calls and managed contacts and emails for the entire staff.• Created an intern handbook which will guide future interns and also created a social media list of 200 neighborhood business to track events.

New York, New York, Us

• Created one-sheets with advertisers quarterly and yearly spending across top five broadcast and cable networks.• Presented a comparative analysis of advertisers spending on Lifetime, LMN, fyi and competitive networks to Account Executive.• Researched potential advertising clients using iSpot.tv and Ad Database.• Collaborated with five interns to pitch a short form branded content series for Lifetime to network executives.• Attended weekly Lunch and Learns to be educated on various aspects of the entertainment industry.

• Copy edited and uploaded articles to The Riverdale Press website using content management software (CMS).• Interviewed local community members to write 1-2 weekly articles about the Northwest Bronx.• Pitched weekly article ideas to the Editor-in-Chief and Associate Editor.

New York, New York, Us

• Researched and contacted potential donors for the Harlem Grown Holiday Fundraiser that raised over $100,000• Managed communications amongst program sponsors as well as parents of campers• Completed administrative tasks like answering phone calls, creating permission slips and camp roster information sheets

Houston, Tx, Us

• Wrote a press release on a graduating senior that won a prestigious academic excellence award• Crafted social media updates related to alumni events on the St. Pius X High School Alumni Facebook page

Us

• Analyzed unpublished young adult manuscripts and created one-page evaluations to a literary agent• Composed social media updates promoting clients’ work and company events to engage new and existing followers• Scanned and filed royalty statements, contracts and retainer agreements• Ran office errands like mailing packages, organizing office spaces and depositing checks

Bachelor Of Science (B.S.), Mass Communication (Concentration In Production)

English With An Emphasis In Writing Major, Studio Art Minor And Media Studies Concentration

Study Abroad, Communication And Media Studies