Develop and implement digital marketing strategies to drive online traffic and engagement.Manage and optimize digital marketing campaigns across various channels (e.g., SEO, PPC, social media, email marketing).Analyze performance metrics and adjust strategies to improve results.Collaborate with cross-functional teams to ensure brand consistency and effectiveness of campaigns.Conduct market research to identify trends and target audiences.Oversee content creation, including blog posts, social media updates, and email newsletters.Manage budgets and allocate resources effectively.Stay up-to-date with digital marketing trends and technologies.

Since February 2024, I've embarked on an exciting journey as a Digital Marketing Specialist at HOMEnhancements. Immersed in the dynamic lighting industry, I passionately develop and execute digital marketing strategies to enhance our online presence and drive sales growth. I optimize ecommerce platforms, implement SEO and PPC campaigns, and analyze market trends and consumer behavior daily. Collaborating closely with cross-functional teams, I ensure our digital efforts align with business objectives and continually refine strategies based on key performance metrics.

Marketing specialist, Social Media specialist, Videographer, and PhotographerI work with a team to create and brain storm marketing campaigns to reach an untapped audience.I create, edit, and produce quality recruitment content for the Dallas Baptist University International Affairs.

I created and operated social networking sites at Christ's College Taipei. I was also responsible for the execution of filming, editing, and planning and promotions. I started its own YouTube, Instagram, and Facebook account in October 2020.