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Virginie Maillet Email & Phone Number
Senior Director, Field and Account-Based Marketing, EMEA
at
Coupa Software
1 work email found
@citrix.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Senior Director, Field and Account-Based Marketing, EMEA
Location
Bracknell, England, United Kingdom
Who is Virginie Maillet? Overview
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Quick answer
Virginie Maillet is listed as Senior Director, Field and Account-Based Marketing, EMEA at Coupa Software, based in Bracknell, England, United Kingdom. AeroLeads shows a work email signal at citrix.com and a matched LinkedIn profile for Virginie Maillet.
Virginie Maillet previously worked as Director, Field and Account-Based Marketing, EMEA at Coupa Software and Director, Account Based Marketing EMEA at Coupa Software. Virginie Maillet holds Ba (Honours), Leadership And Management 2.1 from The Open University.
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{first}.{last}@citrix.com
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Profile bio
About Virginie Maillet
I am an experienced Account Based Marketing leader who is passionate on designing 1:1 and 1:few programs. I am result-focused, data driven and a passionate marketeer with years of experience in fast paced IT organisations. I am team leader skilled in developing and implementing strategic and tactical campaigns across the full marketing mix with a focus on effective integrated inbound programs using modern marketing techniques across Europe for Business to Business and channel partners.Awarded the EMEA ABM the Gold award for the "Embedding ABM Programs" at Citrix in the ITSMA Marketing Excellence 2021 Awards.Awarded Marketing Pace Setter Award in 2018 from CA Marketing Leadership team for leading role in CA DevOps Summit which generated $28m of business pipeline, 80000+ video views on social channels and over 2000 clicks on the Continuous Delivery webpage. Leading role in setting up and developing the strategic plan for the Account Based Marketing program at CA Technologies and Citrix and subsequently creating the European Centre of Excellence. Specialties: Account-based marketing, Strategic Planning, Marketing Management, Go to Market Strategy, Marketing Communications, Sales Management and Enablement, Social Marketing & Media, Digital Marketing, Event Management, Brand positioning, International field marketing in EMEA, Demand Generation, Lead and Funnel Management, Marketing Automation, Database Management, Persona Targeting, Telemarketing/Business Development Reps, Localization, Content Creation, Customers Stories.
Listed skills include Direct Marketing, Social Media, Marketing Strategy, Demand Generation, and 17 others.
Current workplace
Virginie Maillet's current company
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14 roles
Virginie Maillet work experience
A career timeline built from the work history available for this profile.
Director, Field And Account-Based Marketing, Emea
Current
Jul 2023 - Present
Director, Account Based Marketing Emea
CurrentCoupa Software is the cloud platform for business spend management (BSM). Coupa empowers companies around the world with the visibility and control they need to spend smarter and safer.
Nov 2022 - Present
Director Strategic Client Marketing
My role as a strategic advisor to the Key Account Director is to develop and executute ABM tailored programs to Strategic Clients to support their long term objectives leveraging a mix of marketing strategies and tactics relevant to the customer.Focused on increasing awareness/familiary and changing the perception of Oracle solutions in Key Strategic.
Nov 2021 - Nov 2022
Senior Marketing Manager - Account Based Marketing Emea
Oct 2020 - Nov 2021
High Touch Marketing Manager
Leading a team to deliver the High Touch program across EMEA including;- The Account Based Marketing program (1-1, 1-few and 1-many)- The experiential Events that support the program across Europe.
Jan 2019 - Nov 2021
Senior European Marketing Manager - Devops
CA makes software for businesses that are development driven, because we believe those who build the apps will own the future. From planning to DevOps to Security to Systems Management, we bring an unparalleled combination of experience, innovation, responsibility and value-driven leadership to everything we do. Part of the European DevOps extended Sales.
Dec 2016 - Dec 2018
Account Based Marketing Lead - Europe
This is an additional project to the Senior European Marketing Manager. Responsible for setting up and developing the strategic plan for the Account Based Marketing program at CA Technologies and subsequently creating the European Centre of Excellence. Key achievements:- Working with Sirius Decisions for best industry practice to set up EMEA centre of.
Apr 2017 - Sep 2018
Senior Field Marketing Manager - Uki
Responsible for developing and executing regional marketing programs and campaigns to support the United Kingdom and Ireland, across Agile Operations, Continuous Delivery and Platinum accounts business units. - Design and execute marketing campaigns to drive leads and pipeline for the sales team. Manage local and customer events, product user groups and.
Mar 2015 - Nov 2016
Marketing Manager - It Services
Role is to input content to the IT Services Program lead to deliver digital marketing plan as well as enabling sales campaign across services. Working closely with sales teams to achieve target and increase pipeline revenue quarterly. Plan and manage marketing plan including digital and face to face activities to market IBM IT Services. Manage small team.
Jan 2013 - Feb 2015
Smarter Cities Demand Program Marketing Lead
Marketing program manager, creating, planning and executing all marketing activities. Responsible for budget and results of all activities.
Jan 2011 - Nov 2012
Smarter Energy Marketing Program Manager
Smarter Energy is a new focus area for IBM. Role is to create demand for this new market, establishing and identifying the relevant target audiences required for program success and developing the integrated marketing program plan. Accountable for the $500k marketing budget and achieving over $12m marketing assisted sales revenue. Responsible to analyze re.
Sep 2009 - Dec 2010
Marketing Executive - New Business
Portal Partnership Ltd
Assigned from IBM to establish marketing function and good practice to this recently merged partner. Accountable to identify £5m (50% of the business objective) of quality new business opportunities to sales team. Overall ownership for new marketing activities working with relevant business leaders, carrying out market research as needed to identify.
Nov 2007 - Sep 2009
Marketing Strategist
Direct Marketing Specialist for SMB BusinessMarketing Strategist for the Personal Computing DivisionMarketing Strategist in the Global Services BusinessMarketing Communications Lead for the CIO Programme
May 1999 - Nov 2007
Team & coworkers
Colleagues at Coupa Software
Other employees you can reach at coupa.com. View company contacts →
BL
Benjamin L.
Colleague at Coupa Software
Chatou, Île-de-France, France, France
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DS
Dmytro Shevtsov
Colleague at Coupa Software
Kyiv, Kyiv City, Ukraine, Ukraine
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RS
Rushikesh Sontakke
Colleague at Coupa Software
Pune, Maharashtra, India, India
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AS
Abhimanyu Singh
Colleague at Coupa Software
Greater Sydney Area, Australia
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JR
Joe Rodgers
Colleague at Coupa Software
Greater Minneapolis-St. Paul Area, United States, United States
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MB
Meghdoot Bansal
Colleague at Coupa Software
Pune, Maharashtra, India, India
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KW
Kimberly Washington
Colleague at Coupa Software
Kennesaw, Georgia, United States, United States
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GC
Geeta Chaudhari
Colleague at Coupa Software
Pune, Maharashtra, India, India
View →
JP
Jonathan Porta
Colleague at Coupa Software
Roma Norte, Mexico City, Mexico, Mexico
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SP
Suruchi Patil
Colleague at Coupa Software
Pune, Maharashtra, India, India
View →
Benjamin L.
Colleague at Coupa Software
Chatou, Île-de-France, France, France
View →
DS
Dmytro Shevtsov
Colleague at Coupa Software
Kyiv, Kyiv City, Ukraine, Ukraine
View →
RS
Rushikesh Sontakke
Colleague at Coupa Software
Pune, Maharashtra, India, India
View →
AS
Abhimanyu Singh
Colleague at Coupa Software
Greater Sydney Area, Australia
View →
JR
Joe Rodgers
Colleague at Coupa Software
Greater Minneapolis-St. Paul Area, United States, United States
View →
MB
Meghdoot Bansal
Colleague at Coupa Software
Pune, Maharashtra, India, India
View →
KW
Kimberly Washington
Colleague at Coupa Software
Kennesaw, Georgia, United States, United States
View →
GC
Geeta Chaudhari
Colleague at Coupa Software
Pune, Maharashtra, India, India
View →
JP
Jonathan Porta
Colleague at Coupa Software
Roma Norte, Mexico City, Mexico, Mexico
View →
SP
Suruchi Patil
Colleague at Coupa Software
Pune, Maharashtra, India, India
View →
7 education records
Virginie Maillet education
Ba (Honours), Leadership And Management 2.1
The Open University
Bachelor Of Arts (B.A.), Business And Leadership
The Open University
Advanced Certificate In Marketing, Marketing Operations, Management Information For Marketing And Sales Effective, Promotional
Cim | The Chartered Institute Of Marketing
Postgraduate Diploma In Marketing, International Marketing, Integrated Marketing Communications, Planning & Control, Strategic
Cim | The Chartered Institute Of Marketing
Certificate In Marketing, Marketing Fundamentals, Business Communication, Marketing Environment, Understanding
Cim | The Chartered Institute Of Marketing
Advanced Trilingual Secretarial Course, French, English, German
Lycée Francois Truffaut
Baccalaureat, French, Philosophy, English, German, Mathematics, History, Geography
Lycee Jeanne Hachette
FAQ
Frequently asked questions about Virginie Maillet
Quick answers generated from the profile data available on this page.
What company does Virginie Maillet work for?
Virginie Maillet works for Coupa Software.
What is Virginie Maillet's role at Coupa Software?
Virginie Maillet is listed as Senior Director, Field and Account-Based Marketing, EMEA at Coupa Software.
What is Virginie Maillet's email address?
AeroLeads has found 1 work email signal at @citrix.com for Virginie Maillet at Coupa Software.
Where is Virginie Maillet based?
Virginie Maillet is based in Bracknell, England, United Kingdom while working with Coupa Software.
What companies has Virginie Maillet worked for?
Virginie Maillet has worked for Coupa Software, Oracle, Citrix, Ca Technologies, and Ibm.
Who are Virginie Maillet's colleagues at Coupa Software?
Virginie Maillet's colleagues at Coupa Software include Benjamin L., Dmytro Shevtsov, Rushikesh Sontakke, Abhimanyu Singh, and Joe Rodgers.
How can I contact Virginie Maillet?
You can use AeroLeads to view verified contact signals for Virginie Maillet at Coupa Software, including work email, phone, and LinkedIn data when available.
What schools did Virginie Maillet attend?
Virginie Maillet holds Ba (Honours), Leadership And Management 2.1 from The Open University.
What skills is Virginie Maillet known for?
Virginie Maillet is listed with skills including Direct Marketing, Social Media, Marketing Strategy, Demand Generation, Integrated Marketing, Webinars, Relationship Marketing, and Email Marketing.
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