Virginie Maillet Email & Phone Number

Bracknell, Gb

Foster City, California, Us

Foster City, California, Us

Coupa Software is the cloud platform for business spend management (BSM). Coupa empowers companies around the world with the visibility and control they need to spend smarter and safer.

Austin, Texas, Us

My role as a strategic advisor to the Key Account Director is to develop and executute ABM tailored programs to Strategic Clients to support their long term objectives leveraging a mix of marketing strategies and tactics relevant to the customer.Focused on increasing awareness/familiary and changing the perception of Oracle solutions in Key Strategic Clients, by aligning differentiated messaging to their business objectives, selecting, personalising and crafting relevant content to communicate to the right stakeholders, through the right channels, at the right time, and driving deeper client relationships through continuity of engagement – in turn inspiring our customers to innovate and transform.

Fort Lauderdale, Fl, Us

Fort Lauderdale, Fl, Us

Leading a team to deliver the High Touch program across EMEA including;- The Account Based Marketing program (1-1, 1-few and 1-many)- The experiential Events that support the program across Europe.

San Jose, California, Us

CA makes software for businesses that are development driven, because we believe those who build the apps will own the future. From planning to DevOps to Security to Systems Management, we bring an unparalleled combination of experience, innovation, responsibility and value-driven leadership to everything we do. Part of the European DevOps extended Sales Team and working with the European Vice President of Sales and Presales, I am focused on delivering outstanding customer experiences throughout the buying journey, through multiple online and offline touch points resulting in customer success, business results and improved return on investment. Key achievements:- Key pivotal role to launch the European Digital Demand Centre for DevOps in 2018 which drive leads and pipeline for the sales organisation. The digital demand engine enables all elements of modern marketing including paid search, display and content syndication campaigns, webinar series, blogs with search optimization, multi-language coverage and email nurturing.- Actively participate in the business management of the DevOps business unit along the VP of Sales to input in quarterly business reviews, take corrective actions and providing quality pipeline that close into won deals.- Team leader to virtually manage business development representatives to manage inbound leads and promoting a culture of high performance and continuous improvement that values learning and a commitment to quality.- Collaboration with the global marketing team to define and execute marketing campaigns relevant to the European markets.- Sales enablement and campaign communications to support business pipeline at different stages of the buying journey.- Ownership of marketing plans that support key business priorities pulling together multiple elements of the marketing mix including digital and physical events and identifying plans for follow-up in the customer buying journey.

San Jose, California, Us

This is an additional project to the Senior European Marketing Manager. Responsible for setting up and developing the strategic plan for the Account Based Marketing program at CA Technologies and subsequently creating the European Centre of Excellence. Key achievements:- Working with Sirius Decisions for best industry practice to set up EMEA centre of Excellence- Working and advising global marketing team on EMEA best practice- Insights gathering in terms of campaign framework and buyers journey- Developing Account plans framework and enabling team on required competencies- Developing 1-1 and 1 to many scaleable ABM program across EMEA- Understanding and reporting on measurable metrics to ensure program success

San Jose, California, Us

Responsible for developing and executing regional marketing programs and campaigns to support the United Kingdom and Ireland, across Agile Operations, Continuous Delivery and Platinum accounts business units. - Design and execute marketing campaigns to drive leads and pipeline for the sales team. Manage local and customer events, product user groups and working in collaboration with the European team to leverage programs for the United Kingdom market.- Provide campaign analysis and reporting to understand return on investment and to generate feedback for continuous improvement in all marketing efforts. - Participate in sales dynamics including weekly meetings to understand the market and effectively integrate into CA marketing programs. -Financial management of budget against appropriate activities including planning, raising purchase orders, receipting and forecasting. - Regular written and verbal communication of marketing plans to key stakeholders within and outside of the virtual team to solicit opinions, feedback, buy in and awareness of activities

Armonk, New York, Ny, Us

Role is to input content to the IT Services Program lead to deliver digital marketing plan as well as enabling sales campaign across services. Working closely with sales teams to achieve target and increase pipeline revenue quarterly. Plan and manage marketing plan including digital and face to face activities to market IBM IT Services. Manage small team, marketing budget and responsible for marketing contribution to business revenue.

Armonk, New York, Ny, Us

Marketing program manager, creating, planning and executing all marketing activities. Responsible for budget and results of all activities.

Armonk, New York, Ny, Us

Smarter Energy is a new focus area for IBM. Role is to create demand for this new market, establishing and identifying the relevant target audiences required for program success and developing the integrated marketing program plan. Accountable for the $500k marketing budget and achieving over $12m marketing assisted sales revenue. Responsible to analyze re sults to provide recommendations for enhancing ROI, and to take corrective actions to close gaps.

Assigned from IBM to establish marketing function and good practice to this recently merged partner. Accountable to identify £5m (50% of the business objective) of quality new business opportunities to sales team. Overall ownership for new marketing activities working with relevant business leaders, carrying out market research as needed to identify appropriate target markets that will yield the best business results. Manage telesales resources (internal and external) required to execute on plan.

Armonk, New York, Ny, Us

Direct Marketing Specialist for SMB BusinessMarketing Strategist for the Personal Computing DivisionMarketing Strategist in the Global Services BusinessMarketing Communications Lead for the CIO Programme

Ba (Honours), Leadership And Management 2.1

Bachelor Of Arts (B.A.), Business And Leadership

Advanced Certificate In Marketing, Marketing Operations, Management Information For Marketing And Sales Effective, Promotional

Postgraduate Diploma In Marketing, International Marketing, Integrated Marketing Communications, Planning & Control, Strategic

Certificate In Marketing, Marketing Fundamentals, Business Communication, Marketing Environment, Understanding

Advanced Trilingual Secretarial Course, French, English, German

Baccalaureat, French, Philosophy, English, German, Mathematics, History, Geography