Won filters and engine coolants account of Brazil's largest Truck Fleet Operator (US$360k yearly sales potential) by leveraging upper management relationships and providing technical-commercial consultationIncreased Cummins market penetration in the Sugarcane Mills segment by winning filters account of Brazil's third largest sugarcane mill groupDisplaced a major coolants competitor in a Global Genset Rental customer (US$80k yearly sales potential) by providing better commercial terms and technical benefits

Coordinated cross-functionally the development of a $1.5B, 5-year strategy plan for the whole South American Power Generation business unitSecured long-term agreement with Key Strategic Account ($170M sales yearly) by proving economic feasibility and strategic importance to South American leadership of transferring from China to Brazil the production of a new engine platformUncovered customers’ key purchasing criteria for engine components (turbochargers, filters, aftertreatment, injectors). Based on market research conducted nationally with major players in automotive and machinery industrySet strategy to reach 24% market share in generator sets 800kW+ in Brazil by 2019 (compared to 8% in 2014)Reduced company expenses in $1.3M and greatly improved shop floor safety by successfully proving to senior leadership the economic upside of discontinuing a legacy product lineDefined market-entry strategy for alternators business unit in South America, based on market research, key customer requirements, local competitors’ products benchmark, and organic vs. inorganic manufacturing approach

MBA student Class 2011 in Marketing and International Business.Global Management Certificate recipient.

Outlined the strategy for introducing a new app store to college and university students in the US. Project based on quantitative and qualitative researches conducted with students in several universities across America

Developed the business strategy to introduce an ethanol-powered engine to the Brazilian light duty truck market. Product expected revenue $10M yearlyDesigned and ensured a global adoption of scorecard and report format for updates on $2.2B supply agreementsDetermined potential global partners in Brazil and Europe by conducting regional partnership assessments with local business staff

Managed all international sales of industrial automation products to Germany, China, and India, $2M annual sales in total (about 7% of all business unit export sales revenue)Increased by 65% the annual sales to the German market, from $850K to $1.4M, by providing solution-oriented technical support and custom-designed productsPerformed in-field market research in India and advised the international sales directors about the strategies for the Indian marketStrengthened the Chinese sales team with training, visits to customers, and participation in tradeshowsReduced by 55% the lead-time for technical price quotes and order entry, by developing technical data sheets in 5 different languagesLed marketing team to redesign the technical brochures of the product portfolio in English and SpanishProvided customized products and technical solutions to customers in Germany, Spain, Portugal, and RussiaTrained 22 co-workers on several aspects about the WEG Group, including manufacturing, production planning and control, and domestic and international logistics

Dramatically improved development of state-of-the-art new family of variable speed drives by conducting extensive bench tests and suggesting several critical changes in hardware and software