Mayank Prakash Email & Phone Number

Gurugram, Haryana, India

I am responsible for designing, developing and deploying prototype dashboard to showcase Journey Based Analytics, highlighting Customer Journey across various stages of Marketing Funnel.

Bengaluru, Karnataka, India

I was responsible for devising marketing strategies in the mobility segment for fuels clients across various geographies. Additionally, I collaborated with cross-functional teams to gather, process, and prepare high-quality, error-free data for model processing and insights generation.

India

I had been responsible for overseeing and development of several modules and integrating them into functional system to perform BTL modelling. I also gained experience in various aspects of CPG marketing (ATL) and Schemes and Promotions (BTL) and translating them into functional modelling entity using Hierarchical Bayesian framework.

India

I had overseen various aspects of Market Mix Optimization, encompassing Data Ingestion, Modeling, Optimization, and App Development. This involved not only the technical facets but also comprehensive project management, ensuring seamless execution from initiation to conclusion.Additionally, I actively engaged with clients, delivering analytical insights, attending to client requests, and overseeing project management, ensuring adherence to project timelines and objectives.

Bengaluru, Karnataka, India

I held the responsibility of managing various cost items, involving a detailed analysis of factors influencing the organization's expenditures. This entailed forecasting the impact of changes in these factors on the overall cost from one quarter to the next. Additionally, I played a pivotal role in deploying healthcare IP, leveraging AI for early preparedness identification and implementing measures to mitigate the spread of diseases.My role extended to overseeing a team, delivering predictions and insights to stakeholders. Concurrently, I assumed responsibility for mentoring team members to ensure the delivery of precise results and insights.

Bengaluru, Karnataka, India

I engaged in conducting diverse time series analyses primarily focused on revenue forecasts. Additionally, I contributed to the development of rule-based intelligent automation agents aimed at eliminating redundant and monotonous tasks, thereby saving man-hours and efforts. This initiative facilitated internal process enhancements and optimized the hours required to complete regulated processes.

Bengaluru, Karnataka, India

Acted as the Single Point of Contact (SPOC) between campus hires and the company's HR department to ensure a seamless onboarding process and a smooth transition from campus to corporate environments.

Bengaluru, Karnataka, India

Built a reusable Market Mix model which can be used across several verticals.

Bachelor Of Engineering (B.E.), Computer Science And Engineering, 71.44%

Activities and Societies: Table Tennis, Competitive Programming, Chess

Senior Secondary, Physics, Chemistry, Mathematics, 90.0%

Activities and Societies: Debate, Leadership Club, Chess Club, Classical Music, Science Olympiad

Matriculation, Science, Arts, Computer, 93.0%

Activities and Societies: Debate team, Singing, Anchoring, Drama, Olympiads (Science, Cyber, Mathematics), Table Tennis