Victoria Pomparelli Email & Phone Number

Lead all research initiatives for Fubo - defining and implementing comprehensive research procedures, prioritization, and strategies. Integrating user behaviors and attributes as foundational elements in every UX-driven decision-making process. Innovated the development of key features such as FanView and Multiview, significantly enhancing user engagement and satisfaction. Foster strong collaborations with Product, Design, and Marketing teams to ensure research aligns with and supports business objectives. Utilize an array of tools (Jira, Confluence, UserTesting.com, Pollfish, Trello, Google Suite, Figma) to facilitate efficient research processes and effective communication across teams.

Head of all research initiatives at fuboTV and fubo Sportsbook. Responsible for creating and implementing research procedure, prioritization, method and overall strategy. Created and lead all research efforts in the development of fuboTV's new feature FanView and upgrade to Multiview. Responsible for communicating and addressing the needs of the Product, Design, and Marketing teams (qualitative and quantitative). Proficient in Jira, Confluence, UserTesting.com, Pollfish, Trello, MS Teams, Google Suite products and Figma.

New York, New York

Support the multiplatform product design team. Acted as research support to all domestic and international digital products. Responsible for creating and implementing research procedure, prioritization method and overall strategy. Supported research efforts in the product development of the SVOD BET+ and AVOD product Pluto TV. Responsible for communicating and addressing the needs of Product, Design, and all Research teams (qualitative and quantitative). Proficient in Jira, Confluence, UserTesting.com, Trello, MS Teams, Bluejeans and InVision.

Greater New York City Area

Developed a research initiative within the Viacom multi-platform product design team. Acted as research support to all domestic and international digital products. Responsible for creating and implementing research procedure, prioritization method and overall strategy. Supported research efforts in the product development of the SVOD BET+. Responsible for communicating and addressing the needs of Product, Design, and all Research teams (qualitative and quantitative). Proficient in Jira, Confluence, UserTesting.com, Trello, MS Teams, Bluejeans and InVision.

New York, New York

Developed a research initiative within the Noggin product team. Responsible for creating and implementing research procedure and strategy. In addition to providing insights on the preschool digital market, provided larger digital media market; primarily exploring OTT, SSO and "App Ecosystems" insights. Helped in development of the new Noggin preschool app. Responsible for communicating and addressing the needs of Product, Design, and all Research teams (qualitative and quantitative).

When the company was in the beginning stages, I helped to develop the brand and image. I created and helped launch the Instagram, Facebook and Twitter pages. To promote the app, I went to anime and comic conventions.

I started a non-profit that empowers young women with self esteem issues by aiding them to find their passions in life and by connecting girls all around the world.

Bachelor Of Arts - Ba, Psychology

Associates Degree, Education