Social media & influencer management: - Researched and developed multi-channel marketing plans for brand awareness and revenue purpose - Conducted weekly content on social media (approximately 04 posts/week) - Coordinated with 11 influencers on Youtube and Instagram, achieved 112.000+ reach, 64.000+ reactions on all platforms

* TOP 10 Pitching Night of Kawai Business Startup 2022* Talkshow "Human Resources", Workshop "Design Thinking",...in Round 01 and 02 of KBS 2022

Planning a marketing plan customized for each target audience, creating content, evaluate the effectiveness of communication through online and offline data in 02 Facebook pages (267.000 follows in total)

* Research customer insights, plan multi-channel communication: Facebook, newspapers, Email marketing, KOLs, ambassadors, Tiktok* Creating SEO content on 02 Fanpages: Khởi nghiệp cùng Kawai và CLB Nhà Doanh nghiệp Tương lai TEC FTU* Working with news agencies, and quality newspapers before and after events, building standard press records and press releaseKey achievement: * 80.000 people approached, 224 applications for Round 01 Kawai Business Startup 2022 (KBS 2022) * 70.000 people approached, 1700 applications and about 1500+ guests attended Kawai Startup Fair 2022 at Lotte Observation Deck* 1800 applications, 1100+ online and offline viewers attended KBS 2022 Grand Final* Successful cooperation connection with Vietnam Television (VTV) and quality newspapers (Nhân dân, Công thương, Cafebiz, Cafe F, Tiền Phong,...)

- Copywriter and social media planner for the Vietnam Advertising Association event about National Digital Transformation- Attracted 100+ guests (most are C-level in the marketing industry) to join in an offline event

* Building masterplan, budget plan, personnel assignment for Vietnam Social Innovation Challenge 2021 (VSIC)- The largest contest in Vietnam on social creativity for students* Lead of Seeding campaign for VSIC 2021, achieve 50+ applications for Round 01 VSIC 2021* Constructing script, directing and supporting MC in VSIC Nationwide Grand Final (1500+ viewers online)

* Northern Finals of Vietnam Social Innovation Challenge 2021 - The largest contest in Vietnam on social creativity for students* Online matching day and workshops about social creation and business development for 50+ startups and mentors in Round 01 and 02 of VSIC 2021