Business Owner, Director, Head Trainer
CurrentDeveloped, designed and implemented effective health and fitness initiatives to meet client goals and generate profit.Planed and promoted membership drives, lead generation initiatives and advertising programs that led to the establishment of a successful business in a highly competitive field.Created, developed and management of all systems and processes to do with operations, client communications, retention, sales procedures, online and offline marketing, budget’s, payroll, cost control, recruitment, customer service and KPI’s. Lead, inspired and educated a 100+ strong LFL community to live a healthier lifestyle through a community online private forum, organisation of social events, carefully planned interactive group fitness classes, fitness challenges and workouts. Instructed dozens of outdoor varied, different, goal driven, functional and progressive group fitness classes every week such as boxing, cross-training, olympic lifting, cross fit, yoga, running, boot-camp, swimming, suspension training, resistance training, kettlebell classes etc.