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Wayne Lee Email & Phone Number
Head of Digital and Content Marketing , APAC
at
Bloomberg
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✓ Verified Jun 2026
3 data sources
Profile completeness 86%
Current company
Role
Head of Digital and Content Marketing , APAC
Location
Singapore, Singapore, Singapore
Company size
Who is Wayne Lee? Overview
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Quick answer
Wayne Lee is listed as Head of Digital and Content Marketing , APAC at Bloomberg, a company with 5 employees, based in Singapore, Singapore, Singapore. AeroLeads shows a matched LinkedIn profile for Wayne Lee.
Wayne Lee previously worked as Global Digital Lead at Meta and Head of Direct Acquisition - Online Sales Growth at Aviva. Wayne Lee holds Bsc, International Marketing from Singapore University Of Social Sciences (Suss).
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Email format at Bloomberg
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Bloomberg
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Profile bio
About Wayne Lee
As a seasoned Growth marketing leader with more than 15 years of marketing experience in APAC , I specialize in driving Digital marketing strategies that deliver tangible business results across top innovative companies like Meta. Aviva, Samsung. Intuit and Yahoo.I spent my whole career on driving brand and business growth through various digital tactics - and I have successfully led transformative digital initiatives within the AdTech and MarTechMy leadership approach is rooted in fostering strong relationships, maintaining a customer-centric focus, and leveraging data-driven insights. I believe that a team's success hinges on continuous improvement and a genuine passion for their work.Specialised in:- Growth marketing - Digital Marketing strategies- B2B and B2C- SEO, SEM, paid social, content marketing, web optimisation and CRM marketing- Adtech and MarTech- User acquisition and retention marketing
Current workplace
Wayne Lee's current company
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Bloomberg
9 roles · 23 years
Wayne Lee work experience
A career timeline built from the work history available for this profile.
Global Digital Lead
CurrentAs Global Digital Lead at Meta, I oversee and mentor a team driving strategic digital programmes across APAC, including Southeast Asia, Japan, Korea, India, Australia, and China specifically. My leadership extends to driving success across Facebook family of apps such as Facebook, Instagram, WhatsApp, and Messenger - while spearheading customer acquisition.
Aug 2019 - Present
Head Of Direct Acquisition - Online Sales Growth
- Leading the Singapore digital marketing activities.
- Responsible for ensuring all Aviva campaigns are strategically planned and executed in the digital space
- In charge of driving online purchase General insurance products by deploying cost effective digital marketing channels
- Spearhead lead generation campaigns to enable sales.
- Ongoing performance marketing optimizations to ensure scale and cost effectiveness of all campaigns.
- Support launch of new product by defining brand propositions and communications strategy.
Jul 2017 - Aug 2019
Head Of Lifecycle Marketing - New Markets Expansion
Responsible for growing market share rapidly across the APAC and EMEA region. Spearheading GTM strategies across different emerging markets.Online acquisition using various channels from Paid search, social, content and programmatic.Rapid testing to understand how to win new marketsEnsure optimal web performance to achieve higher sales revenue growth.
Mar 2016 - Jun 2017
Digital Marketing Lead - App Acquisition And Content
Leading up the digital media and social media activities for all our Samsung apps across 6 SEA countries, 2 Oceania countries and Taiwan region.Setting up best practices for Paid Media, Social Media, Content marketing, App Store Optimization and integrating across the region.Responsible for spearheading GTM plans for all different services under our.
Apr 2014 - Mar 2016
Business Lead, Performance Marketing
- Leading up the Retail & Ecommerce, Finance, Consumer technology sector- In charge of strategizing Search marketing campaigns and account management for Fortune top 500 clients.- Responsible for providing deep insights and performance marketing solutions for the top tier clients across SEA countries.- Handles Branding, Lead generation and Product.
Dec 2010 - Mar 2014
Senior Account Manager, Integrated Marketing Communications
- Strong experience in executing multi channels communication which includes main stream mediums like TV, radio, print, outdoor and digital
Jun 2007 - Nov 2010
Sales Marketing Executive
- In charge of leads generation and Inbound marketing.
Jul 2005 - Jun 2007
Aircraft Technician
Rsaf
2003 - Dec 2005
Team & coworkers
Colleagues at Bloomberg
Other employees you can reach at metadownhole.com. View company contacts for 5 employees →
PH
Priscilla H.
Colleague at BloombergAustin, Texas, United States, United States
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AI
Ayoub Igli
Colleague at BloombergMeknes, Fès-Meknès, Morocco, Morocco
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LS
Lari Stone
Colleague at BloombergCharleston, West Virginia, United States, United States
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AA
Asim Afzal
Colleague at BloombergLahore, Punjab, Pakistan, Pakistan
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TJ
Tyus Jones
Colleague at BloombergLos Angeles County, California, United States, United States
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QD
Quỳnh Diễm
Colleague at BloombergHo Chi Minh City, Vietnam, Viet Nam
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LS
Lucas Schvartzman
Colleague at BloombergArgentina, Argentina
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NO
Natalia Osorio Morales
Colleague at BloombergIbagué, Tolima, Colombia, Colombia
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AR
Anas Rana
Colleague at BloombergNagina, Uttar Pradesh, India, India
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TK
Technical Kutb
Colleague at BloombergRahim Yar Khan District, Punjab, Pakistan, Pakistan
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Priscilla H.
Colleague at BloombergAustin, Texas, United States, United States
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AI
Ayoub Igli
Colleague at BloombergMeknes, Fès-Meknès, Morocco, Morocco
View →
LS
Lari Stone
Colleague at BloombergCharleston, West Virginia, United States, United States
View →
AA
Asim Afzal
Colleague at BloombergLahore, Punjab, Pakistan, Pakistan
View →
TJ
Tyus Jones
Colleague at BloombergLos Angeles County, California, United States, United States
View →
QD
Quỳnh Diễm
Colleague at BloombergHo Chi Minh City, Vietnam, Viet Nam
View →
LS
Lucas Schvartzman
Colleague at BloombergArgentina, Argentina
View →
NO
Natalia Osorio Morales
Colleague at BloombergIbagué, Tolima, Colombia, Colombia
View →
AR
Anas Rana
Colleague at BloombergNagina, Uttar Pradesh, India, India
View →
TK
Technical Kutb
Colleague at BloombergRahim Yar Khan District, Punjab, Pakistan, Pakistan
View →
2 education records
Wayne Lee education
Bsc, International Marketing
High School Diploma, Engineering
FAQ
Frequently asked questions about Wayne Lee
Quick answers generated from the profile data available on this page.
What company does Wayne Lee work for?
Wayne Lee works for Bloomberg.
What is Wayne Lee's role at Bloomberg?
Wayne Lee is listed as Head of Digital and Content Marketing , APAC at Bloomberg.
Where is Wayne Lee based?
Wayne Lee is based in Singapore, Singapore, Singapore while working with Bloomberg.
What companies has Wayne Lee worked for?
Wayne Lee has worked for Bloomberg, Meta, Aviva, Intuit, and Samsung Electronics.
Who are Wayne Lee's colleagues at Bloomberg?
Wayne Lee's colleagues at Bloomberg include Priscilla H., Ayoub Igli, Lari Stone, Asim Afzal, and Tyus Jones.
How can I contact Wayne Lee?
You can use AeroLeads to view verified contact signals for Wayne Lee at Bloomberg, including work email, phone, and LinkedIn data when available.
What schools did Wayne Lee attend?
Wayne Lee holds Bsc, International Marketing from Singapore University Of Social Sciences (Suss).
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