William Earl Email & Phone Number

New York, New York, United States

Overseeing online editorial operations

Greater New York City Area

• Work with 32 properties to achieve digital, traffic, and editorial goals, including massive brands like Rolling Stone and Variety and industry powerhouses like ARTnews, Deadline, and WWD.• Update and onboard new brands that our company acquires.• Advise and execute custom editorial and ecommerce projects.• Develop editorial and analytics structure within Looker, our company’s big data platform.• Promoted and brought onto corporate after massive success in growing IndieWire traffic and brand awareness.

Greater New York City Area

• Manage all editorial content that posts to IndieWire – 45 posts per day, seven days a week.• Doubled traffic to 11.2 million monthly pageviews within two months, while maintaining our niche focus and tone.• Selected by our CEO to spearhead digital development with this unique brand after our company’s acquisition.• Developed a digital news infrastructure to shape the brand into a competitive trade / consumer hybrid.• Heavily contribute to the overall editorial strategy, including directly managing our news team and social media director.• Shape overall brand growth via management of event development, film festival coverage, and more high-level strategy.• Assign 24+ stories per day, develop angles and guide writers, and copy edit all pieces.• Create and oversee custom editorial, and work with sales team to deploy sponsored emails and social media.

Greater New York City Area

• Managed and advised editorial flow of our 26 international brands, including Variety, Deadline, WWD, and many more.• Worked directly with all editors-in-chief to boost web presence of brands and create editorial strategy.• Selected by our CEO to move to corporate in order to teach brand managers successful tactics.• Developed and implemented ecommerce strategy for our brands.• Worked with industry-leading partners, such as Facebook, Google, and Twitter, to boost digital reach of our trades.• Developed an expert level of knowledge of the film and television industry’s inner workings.

Greater New York City Area

• Managed six editors, six reporters, and two photo editors in NYC and LA offices, reporting to the editor-in-chief.• Increased traffic nearly tenfold over three years, from 2.4 to 23 million monthly unique visitors.• Assigned, edited, and wrote daily news stories for the site, as well as managed features, special projects, and events.• Created and supervised winning social strategies for Facebook, Twitter, Instagram, and Pinterest.• Interviewed all new personnel and managed scheduling, training, and HR issues.• Ran the intern program with a regular rotation of approximately 10 students per semester.• Managed partner outreach and developed relationships with outside sites and portals (AOL, Yahoo, BuzzFeed, etc.).• Conducted celebrity interviews and managed publicist and talent relations.• Pitched, wrote, and starred in on-camera news and opinion segments.• Balanced many components of the budget.• Ran award show coverage.• Wrote and deployed copy for the front page / splash.• Published over 2,100 articles.• Promoted in July of 2012 from managing editor and in January of 2012 from weekend editor.

Greater Chicago Area

Developed advertising campaigns for local businesses.

Portland, Maine Area

Began as an intern, writing copy for the weekly entertainment magazine. Interviewed local bands, wrote stories on a variety of topics and met tight deadlines. Remained at the organization as a freelancer, regularly writing album reviews and features.

Bachelor Of Arts (Ba), Journalism, Political Science (Double Major)

Activities and Societies: The Ithacan

Education record