• Develop brand-aligned email templates to ensure consistent, high-quality content • Implement best practices for email copy, design, accessibility, and mobile optimization• Manage the transition from Emma to Salesforce Marketing Cloud and provide ongoing support for staff• Train colleagues on various digital platforms (e.g., WordPress, Sharepoint, Emma, Marketing Cloud, social media)• Lead the WashU Alumni Association social media strategy • Create engaging content that… Show more • Develop brand-aligned email templates to ensure consistent, high-quality content • Implement best practices for email copy, design, accessibility, and mobile optimization• Manage the transition from Emma to Salesforce Marketing Cloud and provide ongoing support for staff• Train colleagues on various digital platforms (e.g., WordPress, Sharepoint, Emma, Marketing Cloud, social media)• Lead the WashU Alumni Association social media strategy • Create engaging content that generates a sense of community and purpose• Support stewardship and fundraising initiatives through various digital communications Show less

• Developed concepts and wrote compelling copy for multichannel campaigns• Worked with Annual Giving Programs to create and implement direct marketing plans • Copyedited, proofread, and published print and online communications• Designed and prepared artwork for print, email, social media, and website publication• Managed production schedules and approval processes for multiple concurrent projects• Coordinated production with designers, printers, mail houses, and other… Show more • Developed concepts and wrote compelling copy for multichannel campaigns• Worked with Annual Giving Programs to create and implement direct marketing plans • Copyedited, proofread, and published print and online communications• Designed and prepared artwork for print, email, social media, and website publication• Managed production schedules and approval processes for multiple concurrent projects• Coordinated production with designers, printers, mail houses, and other vendors • Managed the Alumni Association Instagram account Show less

• Conducted research, developed concepts, and wrote copy for brochures, letters, and emails for various audiences• Copyedited digital and print newsletters• Designed and prepared artwork for print and electronic reproduction• Managed production schedules and approval processes for multiple simultaneous projects• Coordinated production with printers, mailing houses, and other vendors and suppliers• Collaborated with members of the Annual Giving Programs team to create and… Show more • Conducted research, developed concepts, and wrote copy for brochures, letters, and emails for various audiences• Copyedited digital and print newsletters• Designed and prepared artwork for print and electronic reproduction• Managed production schedules and approval processes for multiple simultaneous projects• Coordinated production with printers, mailing houses, and other vendors and suppliers• Collaborated with members of the Annual Giving Programs team to create and implement a strategic annual plan• Updated and wrote new content for Annual Fund web pages Show less

• Developed content to promote center news, events, programs, and research• Managed the center’s web pages, social media, and online presence• Used SEO and content management best practices to increase web traffic and enhance the user experience• Analyzed web and social media activity to inform the marketing strategy• Maintained and implemented the marketing and communications plan• Designed digital and print materials, including illustrations, brochures, flyers, banners… Show more • Developed content to promote center news, events, programs, and research• Managed the center’s web pages, social media, and online presence• Used SEO and content management best practices to increase web traffic and enhance the user experience• Analyzed web and social media activity to inform the marketing strategy• Maintained and implemented the marketing and communications plan• Designed digital and print materials, including illustrations, brochures, flyers, banners, and internal forms• Planned, coordinated, and promoted internal lectures, panel discussions, and special events• Attended external events to advertise the center’s academic programs and recruit potential students• Updated and edited the course catalog, fact sheets, and other university-owned collateral• Engaged students through weekly e-mails, job and internship announcements, and events• Participated in marketing council meetings and university strategy working group meetings Show less

• Worked with project leaders to write, edit, and format journal articles, reports, briefs, chapters, and curricula• Published and disseminated scholarly works and updated web content• Assisted with reporting events, reviewing e-newsletters, analyzing web pages, and redeveloping website content and format• Designed conference programs and report covers and created illustrations for publications

• Managed the development of print and electronic products from proposal to publication • Prioritized deliverables to adhere to deadlines and budgets for multiple concurrent projects• Acted as liaison among editorial, marketing, production, multimedia, legal, and design departments to coordinate efforts• Wrote and edited promotional content for brochures, e-mails, websites, and other marketing materials • Conducted and analyzed user and subject matter expert reviews to produce… Show more • Managed the development of print and electronic products from proposal to publication • Prioritized deliverables to adhere to deadlines and budgets for multiple concurrent projects• Acted as liaison among editorial, marketing, production, multimedia, legal, and design departments to coordinate efforts• Wrote and edited promotional content for brochures, e-mails, websites, and other marketing materials • Conducted and analyzed user and subject matter expert reviews to produce the most relevant and useful products for the market • Tested functionality of software and online products, including e-books, online courses, and simulation products Show less