Fredrik Werstroh Email & Phone Number

Stockholm County, Sweden

Kapstaden, Sydafrika (Sedan Juni 2024 I Stockholm, Sverige)

• As a Digital Marketing Specialist/Project Manager, I have been pivotal in driving our company's growth and success. Over the years, I have honed my expertise in marketing strategy, and now, I dedicate my skills to.
• Marketing Strategy: Develop and implement comprehensive marketing strategies tailored to each client's unique needs.
• Lead Capturing: Design and execute effective lead generation campaigns to capture and nurture potential customers.
• Customer Journey: Optimize the customer journey to ensure a seamless and engaging experience from initial contact to conversion.
• Marketing Automation: Implement and manage marketing automation tools to increase efficiency and effectiveness of marketing efforts.
• Social Media Advertising: Conduct and optimize advertising campaigns on Meta (Facebook and Instagram) and Google Ads to boost online presence and engagement.

Stockholm, Sweden

• CoreWorkers, is Sweden's leading communication and media agency specializing in Employer Branding and Talent Marketing.Role:
• Campaign Management: Directed client recruitment advertising campaigns across various digital platforms. Responsibilities included audience analysis, evaluation of distribution channels, and comprehensive monitoring.
• PPC and SEM Expertise: Managed and optimized PPC campaigns in Google Ads and SEM activities in Google Search to maximize reach and effectiveness.
• Social Media Campaigns: Executed paid media campaigns on Facebook, Instagram, and LinkedIn to drive traffic, attract potential clients, and enhance social engagement.
• Performance Analysis: Regularly assessed campaign performance and implemented data-driven strategies to achieve client objectives.

Stockholm, Sweden

• YuMe is a multi-screen video advertising technology company that simplifies fragmented TV brand advertising using embedded software and data sciences. By combining the influence of TV with the precision of digital.
• Regional Responsibility: Oversaw the execution, planning, and project management of clients' digital advertising campaigns across the Nordic region.
• End-to-End Coordination: Managed the entire campaign lifecycle from order confirmation to delivery, encompassing setup, optimization, reporting, and follow-up analysis.
• Optimization and Reporting: Utilized advanced analytical tools to optimize campaigns and provide detailed performance reports.
• Collaborative Networking: Worked closely with media agencies, external clients, and internal teams in London and India to ensure campaign success and maximize client satisfaction.

Stockholm, Sweden

• ​​​​​​​​​​​​​​​​​​​​​​​​Viacom is home to the world's premier entertainment brands that connect with audiences through compelling content across television, motion picture, online and mobile platforms in over 160.
• Campaign Management: Planned, booked, and delivered commercial advertising campaigns to meet customer requirements.
• Sales Support: Provided sales support and back-office functions for the Nordic Sales team, including reporting and outcome analysis.
• Inventory Responsibility: Managed inventory to ensure optimal use of advertising space.
• Client Interaction: Maintained daily contact with clients and media agencies in the Nordic region to deliver exceptional service.

TBWA / Hunt / Lascaris Cape Town 2010Worked with their "Giving back to Community" project "Room 13"along with daily strategic work at the agency, as an intern.

Focus on marketing research, field research and strategic work.One of my project as an intern here at Lowe bull Cape town was to capture the Cape Town spirit in a short film.

Malmo, Sweden

The work included editing in Photoshop, and publishing work in Content Management System (CMS).The work involved close contact with both advertising agencies and colleagues in all of the Nordic countries.

Letter delivery, contract execution.Focus on punctuality, service minded, stress resistance.Extrajob next to school.

Diploma, Creative Marketing

My education from AcadeMedia Masters in Malmo is a creative marketing training where the focus has been to think beyond the traditional.

Kurs I Marknadsföring På Facebook Och Instagram