Sergey Ivanov

Sergey Ivanov Email and Phone Number

Chief Marketing Officer at Petshop.ru @ Petshop.ru
Sergey Ivanov's Location
Saint Petersburg Metropolitan Area, Russian Federation
Sergey Ivanov's Contact Details

Sergey Ivanov personal email

Sergey Ivanov phone numbers

About Sergey Ivanov

Experienced Chief Marketing Officer with great soft skills and abilities, skilled in Digital Strategy, Online Marketing, Mobile Applications, Management, and Growth Hacking. Strong marketing professional with a Specialist focused in e-commerce and mobile apps.

Sergey Ivanov's Current Company Details
Petshop.ru

Petshop.Ru

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Chief Marketing Officer at Petshop.ru
Sergey Ivanov Work Experience Details
  • Petshop.Ru
    Chief Marketing Officer
    Petshop.Ru Jun 2021 - Present
    St Petersburg City, Russia
  • Pult.Ru
    Chief Marketing Officer
    Pult.Ru Sep 2018 - Jun 2021
    Saint Petersburg, Russian Federation
    Results1. Growth of traffic - above 120% 2020/20192. Revenue rose above - above 100% 2020/2019Skills1. Have built all-new marketing and content team in Saint Petersburg (from 1 to 15 people)2. Strategy and execution of marketing roadmap, marketing budget3. Contracts and other bureaucratic procedures with partners.4. Website usability, website redesign, the launch of the all-new site.5. Analytics (Universal Analytics, internal systems)6. Responsibility for offline advertising and outdoor.7. Management of all the work on the site content (leading content department of 4 people).8. Monitoring of all perfomance marketing channels.9. Establish KPI goals, motivation10. Strong communicational, analytical and soft skills.11. Forecasting and budgeting experience
  • Babadu.Ru
    Chief Marketing Officer
    Babadu.Ru Nov 2017 - Oct 2018
    Saint Petersburg, Russian Federation
    1. Strategy and execution of marketing roadmap, marketing budget2. Contracts and other bureaucratic procedures with partners.3. Website usability, website redesign4. Analytics (Universal Analytics, internal systems)5. Management of all the work on the site content.6. Monitoring of all perfomance marketing channels.7. Establish KPI goals, motivation8. Strong communicational, analytical and soft skills.9. Forecasting and budgeting experience10. Marketing of mobile app (50k instals)
  • Fotosklad.Ru
    Chief Marketing Officer
    Fotosklad.Ru Sep 2013 - Dec 2017
    Russia
    1. Traffic growth from 10k to 100k per day (2kk per month). Revenue rose above 300% LFL 2017/20142. Top e-commerce: http://www.ruward.ru/ecommerce-index-2015/3. My cases in media:https://vc.ru/p/photosklad-marketinghttps://vc.ru/p/online-shop-recommendshttps://roem.ru/26-11-2015/213738/photostore-column/Main project: Fotosklad.ruSide projects: www.polaroidrussia.com, photocon.pro, travel.fotosklad.ru, school.fotosklad.ru, xiaomi.express, etc.Own brand: Prolike 4k Action Cam.1. Head of marketing department of 23 people.2. Strategy and execution of marketing roadmap, marketing budget3. Contracts and other bureaucratic procedures with partners.4. Website usability, website redesign, the launch of the all-new site.5. Analytics (Universal Analytics, internal systems)6. Responsibility for offline advertising and outdoor.7. Launch of new discount system.8. Work with vendors (Sony, Nikon, Olympus, Wacom)9. Monitoring of all perfomance marketing channels.10. Establish KPI goals, motivation11. Strong communicational, analytical and soft skills.12. Forecasting and budgeting experience
  • Jeweler Network 585
    Digital Marketing Manager
    Jeweler Network 585 May 2012 - Sep 2013
    Russia
    1. Launch of Internet-projects3. SMM and activities in SMM.4. Launch of new sites and side-projects.fastmoney.rugold585.ruzolotoy.ru5. Media-plans, manage day-to day media campaigns.6. Budget of digital marketing (annual)7. Contextual advertising: Yandex, Google.8. SMM advertising: OK, VK, My Target, Facebook.9. Analytics.
  • Fotostrana.Ru
    Digital Marketing Manager (Traffic Manager)
    Fotostrana.Ru Feb 2011 - Mar 2012
    Russian Federation
    Results (records)300k registrations per month from Partners50k registration from Google Ads per month100k instals of mobile apps per month1. Traffic buying.2. Contextual advertising: Google Adwords, Yandex Direct.3. Analytics4. CPA, affilliate marketing (partners)5. Social Media advertising: OK, VK, FB, My Target.6. Work with designers and developers to improve landing pages
  • Ibcapital
    Digital Marketing Manager
    Ibcapital Feb 2010 - Feb 2011
    Russian Federaation
    1. Media-plans and advertising budgets.2. Web analytics and tracking the activities (Google Analytics)3. Contextual advertising: Yandex Direct, Google Adwords.4. Analysis of other markets (analysis of the economic situation, identifying the target audience).5. Launch a project in SEO promotion.6. Develop of concepts of advertising campaigns.7. Launch new brand-book.Results: increase in the number of clients of the company; the emergence of new partners; build a clear system in the organization of the advertising companies.

Sergey Ivanov Skills

Monetization Online Gaming Online Advertising Marketing Affiliate Marketing Social Games Mmo E Commerce Digital Strategy Mobile Applications Mobile Marketing Mobile Advertising Start Ups Web Analytics Online Marketing Product Marketing Digital Marketing Mobile Devices Email Marketing Video Games Product Management Community Management Business Strategy Mobile Games Display Advertising Gaming Digital Media Cpa Offline Marketing Growth Hacker Google Analytics Google Adwords Management

Sergey Ivanov Education Details

Frequently Asked Questions about Sergey Ivanov

What company does Sergey Ivanov work for?

Sergey Ivanov works for Petshop.ru

What is Sergey Ivanov's role at the current company?

Sergey Ivanov's current role is Chief Marketing Officer at Petshop.ru.

What is Sergey Ivanov's email address?

Sergey Ivanov's email address is iv****@****ail.com

What is Sergey Ivanov's direct phone number?

Sergey Ivanov's direct phone number is +793135*****

What schools did Sergey Ivanov attend?

Sergey Ivanov attended St.petersburg State University, Khibinskaya Gymnasium, Открытая Школа Бизнеса.

What are some of Sergey Ivanov's interests?

Sergey Ivanov has interest in Swimming, Cinema, Triathlon, Skiing, Education, Dancing, Environment, Science And Technology, Human Rights, Friends.

What skills is Sergey Ivanov known for?

Sergey Ivanov has skills like Monetization, Online Gaming, Online Advertising, Marketing, Affiliate Marketing, Social Games, Mmo, E Commerce, Digital Strategy, Mobile Applications, Mobile Marketing, Mobile Advertising.

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