Whitney Demasters Email & Phone Number

Cincinnati, Ohio, United States

Cincinnati Area, Ky

Cincinnati, Oh

TiER1 Performance Solutions helps organizations improve their performance by improving the performance of their people. From holistic strategy to custom learning solutions, creative communications to effective training programs (plus the tools and technologies to support it all), we’ve partnered with over 250 of the world’s best organizations to deliver the knowledge needed to achieve success.

Cincinnati, Oh

Provided communications support to companies for sensitive matters involving: litigation, bankruptcy, mergers and acquisitions, workplace injuries and fatalities, government relations issues, crises and emergencies.Implemented a strategic communications campaign, which included correspondence to public officials, fact sheets and leave-behinds that elevated the Port of Cincinnati and Northern Kentucky's national ranking and promoted regional expansion of cargo business along the Ohio River. Re-engineered internal communications for a cargo airliner by creating a monthly newsletter accessible to hundreds of employees stationed worldwide.Worked with C-suite executives and senior leadership to develop crisis communications programs; experience includes media spokesperson training, message development and upgrading company crisis procedures. Wrote press releases and built relationships with key reporters; secured global trade and local media coverage. Directed the website redesign for multiple clients; responsible for web content creation as well as managing vendor relationships.

Cincinnati, Oh

Secured a competitive postgraduate, full-time internship serving clients in healthcare and retail industries.Managed clients' social media accounts to further their online communications and digital marketing.Conducted media audits and collected relevant information to enhance clients' communications programs. Experience with Cision building media lists and Salesforce Radian6 evaluating social media activity and audience engagement.

Cincinnati, Oh

Oversaw all marketing and external communications including: annual report, quarterly newsletter, brochures, press releases and social media. Represented United Way and Cincinnati Works as a member of the speakers bureau during the United Way Annual Fundraising Campaign to increase individual donations and community outreach efforts citywide. Led annual young professionals' fundraising campaign, leveraging traditional and social media to build awareness and increase donations, which raised more money in 2012 than it had in 2011 and 2010.Created the organization's first e-newsletter, which had an open rate of 25% upon first distribution.