Whitney Walker (Marshall) Email & Phone Number

Milwaukee, Wisconsin, United States

Milwaukee, Wisconsin

-Develop strategy and write thoughtful creative briefs to bridge the client’s problem to the desired creative solution-Act as agency expert on client industry, brand standards, target audiences and competitive market-Evaluate agency creative with sharp eye, attention to detail and awareness of industry trends that may impact the success and/or perception.

Milwaukee, Wisconsin

-Worked directly with CEO, Director of Accounts and Executive Creative Director to plan and execute client work for Snap-on Tools, Grady-White Boats, Toyota Material Handling and others-Account planning and strategy development for pro-bono client ALS Association Wisconsin Chapter-Extensive experience with creating marketing and event materials — corporate.

Madison, Wisconsin

-Interned for 3 consecutive semesters at Ad Age’s Small Agency of the Year Midwest (2014)-Served as lead contributing ghost blogger for two client websites, covering topics including recipes, gift guides, DIY and home improvement, power equipment, lawn mower maintenance and company news-Ghost blogging efforts resulted in over 25 published posts across the.

University Of Wisconsin-Madison

-Organized and initiated long-term awareness campaign with a projected 5% increase by year-end 2015 in registered organ donors on UW campus-Oversaw campaign tactics including website creation and management, social media promotion, traditional marketing (fliers and stickers), email marketing and campus event presentations-Served as client facing contact as.

University Of Wisconsin-Madison

-Coordinated and accommodated bi-weekly guest speakers for 2014-2015 academic year-Planned and booked fall semester agency tours for annual Chicago trip-Planned and booked flight, hotel, and agency tours for spring semester trip to New Orleans-Wrote original content for the Association for Women in Communications Blog-Contributed social media coverage for.

University Of Wisconsin-Madison

-Was hand selected from a group of over 500 students to serve as a Founding Member of new student organization within the Communication Arts major-Worked together with a small team of students, staff and faculty to conceptualize new student organization-Created bi-laws, constitution, and member requirements-Brainstormed ideas for future events-Administered.

Madison, WI

-Coordinated guest blog posts for CEO-Spearheaded local brand awareness initiatives

Madison, Wisconsin

-Secured 10 travel influencers to be interviewed for Work + Travel Interview Series-Coordinated times and wrote questions for over 15 international interviews-Contributed ghost-written blog posts by request of CEO-Served as lead community manager for owned social channels and was responsible for publishing content-Increased organic Facebook reach from 6 to.

Bachelor Of Arts (B.A.), Communication Arts

Activities and Societies: Association for Women in Communications (AWC), Bucky PR, Public Relations Student Society of America (PRSSA).

Bachelor Of Arts (B.A.), Spanish Language And Literature

Activities and Societies: Schools of Hope - Spanish tutor (Madison Metropolitan School District, Sun Prairie School District)