Prafull Kumar Email & Phone Number

Nuclei: SaaS products for Banks & Telcos to increase customer engagement

Noida, Uttar Pradesh, India

SupplyNote: A marketplace for restaurants to buy kitchen supplies.Led 0-1 initiatives for customer growth- Built the Sales-team from scratch to a team of 12 people- Optimized CAC from INR 2000 to INR 600 by conducting various experiments- Increased the Month-3 retention from 45% to 68%- Increased the ACV per month from 15000 to 32000, resulting in an overall GMV growth of 30%- Led marketing communications by creating customer cohorts which led to a 10% increasein AOV

Gurugram, Haryana, India

Hood: An anonymous Twitter.- Interviewed 120+ users, identified gaps & defined the initial user journey- Executed MVP testing in 15 tier-1 colleges (IITs/IIMs/BITS)- Helped CTO in closing first 8 tech hires- Collaborated on pitch deck that raised $3.2M- Planned and executed app launch PR with CEO, Jasveer SinghI worked in parallel with my job at GingerMonkey since the founder is the same.

Gurugram, Haryana, India

GingerMonkey: An Advertising Agency- Worked with CARS24 brand team on #DuniyaBoliLagaygi campaign, reaching 1M+ impressions- Created viral content for Shree Cement, 4 of my work got featured on reputed Ads website- Brainstormed (kick-ass) marketing campaign ideas for Paytm, MobiKwik, MPL, and Housing- Reported directly to Founder, Abhishek Asthana (@GabbbarSingh)

Gurugram, Haryana, India

Website development agency- Handled Sales & Marketing- Built 12 websites, generated revenue of ₹2.6 lakhs

Dehradun, Uttarakhand, India

Second-hand college & competitive books marketplaceAchievements:- Scaled to 1200 students across 4 colleges (UPES, BFIT, UIT, Graphic Era)- Delivered 2200 books through the website- Partnered with 23 book vendors in Dehradun (Paltan Bazaar)Reasons for failure:- Not able to form the right team- Not able to pivot timelyKey learnings:- Value of right co-founders- How to pitch shamelessly