Through previous employment experiences, I have developed my emotional intelligence when dealing with the often stressful realities of client care. I possess keen leadership skills and a passion for marketing service. In addition, I have extensive experience in the industries of events, entertainment, digital, advertising agencies, attractions, layouts, brand, and lifestyle that I usually apply on creating immersive and unforgettable communications experiences. In fact, that's the purpose of… Show more Through previous employment experiences, I have developed my emotional intelligence when dealing with the often stressful realities of client care. I possess keen leadership skills and a passion for marketing service. In addition, I have extensive experience in the industries of events, entertainment, digital, advertising agencies, attractions, layouts, brand, and lifestyle that I usually apply on creating immersive and unforgettable communications experiences. In fact, that's the purpose of what I do, which is connecting people.Finally, I am a proud Brazilian and look forward to sharing my culture with others. I sincerely appreciate the opportunity to be considered for this position and look forward to answering any questions you may have about my experience and profile. Show less

Planejamento e coordenação de atividades relacionadas à comunicação institucional. Elaboração de planos e programas de marketing. Análise e avaliação de promoções, veículos e canais de propaganda com o objetivo de alavancar as vendas. Criação de estratégias de inbound marketing. Apoio às áreas comercial, PCP e e-commerce. Gestão de marketing digital. Desenvolvimento de campanhas de endomarketing. Planejamento de campanhas de links patrocinados (search e display). Facebook Ads com foco em… Show more Planejamento e coordenação de atividades relacionadas à comunicação institucional. Elaboração de planos e programas de marketing. Análise e avaliação de promoções, veículos e canais de propaganda com o objetivo de alavancar as vendas. Criação de estratégias de inbound marketing. Apoio às áreas comercial, PCP e e-commerce. Gestão de marketing digital. Desenvolvimento de campanhas de endomarketing. Planejamento de campanhas de links patrocinados (search e display). Facebook Ads com foco em conversão. Gestão, analise e controle do orçamento das campanhas. Gestão de marca (Branding). Liderança de equipe. Show less

Desenvolvimento de estratégias para alavancar as vendas online. Melhorar a experiência do usuário no site. Criação de campanhas offline e online. Captação e edição de vídeos (after effects e premiere). Criação de desenhos ilustrativos manuais e digitais. Gestão de KPIs. Produção de conteúdo utilizado em estratégias de Inbound Marketing como blogs, webinars, vídeo, eBooks, newsletters, e-mail marketing, SEO e redes sociais. Atendimento ao cliente através de canais como WhatsApp, Telegram e redes… Show more Desenvolvimento de estratégias para alavancar as vendas online. Melhorar a experiência do usuário no site. Criação de campanhas offline e online. Captação e edição de vídeos (after effects e premiere). Criação de desenhos ilustrativos manuais e digitais. Gestão de KPIs. Produção de conteúdo utilizado em estratégias de Inbound Marketing como blogs, webinars, vídeo, eBooks, newsletters, e-mail marketing, SEO e redes sociais. Atendimento ao cliente através de canais como WhatsApp, Telegram e redes sociais. Gestão de campanhas no Google Ads, Face e Insta ads, bem como Youtube Ads. Gestão de marca (Branding). Treinamento e capacitação da equipe. Liderança de equipe. Show less

Creative digital strategies. Video production and editing (After Effects and Premiere). Illustrative drawings both manual and digital. Data management, financial indicators and online metrics, mainly NPS. Content management used in Inbound Marketing strategies for portals, blogs, webinars, video, eBooks, newsletters, email marketing, SEO, landing pages and social networks. Design of marketing automation processes (RD Station). Sales plan ensuring customers satisfaction, as well as strengthening… Show more Creative digital strategies. Video production and editing (After Effects and Premiere). Illustrative drawings both manual and digital. Data management, financial indicators and online metrics, mainly NPS. Content management used in Inbound Marketing strategies for portals, blogs, webinars, video, eBooks, newsletters, email marketing, SEO, landing pages and social networks. Design of marketing automation processes (RD Station). Sales plan ensuring customers satisfaction, as well as strengthening the company's image in the Market. Management of Google Ads, Face and Insta ads, as well as Youtube Ads. Brand management (Branding). Training and qualification of sales team. Team leadership. Show less

Strategic planning and creation of campaigns, trade marketing actions and event projects for the GPA (Extra and Pão de Açúcar Supermarkets) and Aviva (Rio Quente, Costa do Sauípe and Hot Park) group brands. Project management, goals and deadlines. Integrated online and offline communication management. Branding. Content marketing management used in Inbound Marketing strategies for websites, blogs, podcasts, video, eBooks, newsletters, email marketing, SEO, landing pages and social networks… Show more Strategic planning and creation of campaigns, trade marketing actions and event projects for the GPA (Extra and Pão de Açúcar Supermarkets) and Aviva (Rio Quente, Costa do Sauípe and Hot Park) group brands. Project management, goals and deadlines. Integrated online and offline communication management. Branding. Content marketing management used in Inbound Marketing strategies for websites, blogs, podcasts, video, eBooks, newsletters, email marketing, SEO, landing pages and social networks. Definition of strategic planning, SWOT and BCG analysis. Relationship management with customers and suppliers, ensuring their complete satisfaction, as well as strengthening the company's image in the market. Research & development for new technologies. Show less

Implementation and management of digital marketing strategies. KPIs management. Strategic planning and online action plan based on the 5W2H and AGILE methodologies. Branding. ROX Management - Return on Customer Experience. Content marketing management used in Inbound Marketing strategies for websites, blogs, podcasts, video, eBooks, newsletters, email marketing, SEO, landing pages and social media. Website and blog analysis and optimization through Google Optimize, Analytics, Search Console and… Show more Implementation and management of digital marketing strategies. KPIs management. Strategic planning and online action plan based on the 5W2H and AGILE methodologies. Branding. ROX Management - Return on Customer Experience. Content marketing management used in Inbound Marketing strategies for websites, blogs, podcasts, video, eBooks, newsletters, email marketing, SEO, landing pages and social media. Website and blog analysis and optimization through Google Optimize, Analytics, Search Console and PageRank tools. Study and integration of channels within the Omnichannel concept. Training of the sales team. Relationship management with customers and suppliers, ensuring their complete satisfaction, as well as strengthening the company's image in the market. Reports presentations for stakeholders. Team leadership. Show less

Ministrar aulas para o curso técnico de Design. Preparar o conteúdo das aulas. Preparar exercícios e atividades em sala. Esclarecimento de dúvidas dos alunos. Acompanhamento da evolução dos alunos através de atividades extraclasse.

Strategic planning and coordination of activities related to institutional communication. Analysis and evaluation of promotions, media and advertising channels to increase audience engagement and attract even more students. Creation of inbound marketing strategies. Creation, planning, execution and monitoring of promotions, campaigns and marketing actions focused on Graduate courses and Distance Education or e-learning. Supervision of the journalists team. Responsible for organizing workshops… Show more Strategic planning and coordination of activities related to institutional communication. Analysis and evaluation of promotions, media and advertising channels to increase audience engagement and attract even more students. Creation of inbound marketing strategies. Creation, planning, execution and monitoring of promotions, campaigns and marketing actions focused on Graduate courses and Distance Education or e-learning. Supervision of the journalists team. Responsible for organizing workshops, fairs, exhibitions and events. Call center management. Branding. Strategic planning, SWOT and BCG analysis. Team leadership. Show less

Participation in the startup process of the unit in the city of Brasilia. Key accounts management. Project management, goals and deadlines. Creation of trade marketing actions for the Telefônica Vivo. Training of promoters team. Strategic commercial and sales planning. Integrated online and offline communication management. KPIs management. Analysis of cross-sales proposals. Branding. Definition of strategic planning, SWOT and BCG analysis. Relationship management with customers and suppliers… Show more Participation in the startup process of the unit in the city of Brasilia. Key accounts management. Project management, goals and deadlines. Creation of trade marketing actions for the Telefônica Vivo. Training of promoters team. Strategic commercial and sales planning. Integrated online and offline communication management. KPIs management. Analysis of cross-sales proposals. Branding. Definition of strategic planning, SWOT and BCG analysis. Relationship management with customers and suppliers. Team leadership. Show less

Responsible for the implementation of the marketing department. Management of the creative team. Project management of products and services. Strategic planning of events. KPIs management. Analysis of media and cross-sales proposals. Branding. Definition and execution of sales strategies. Strategic planning, SWOT and BCG analysis. Team leadership.

Participation in the company startup process. Inventory management. Supply chain management. Negotiation and relationship with suppliers. Just-in-time purchases. Follow-up of purchase orders. Target behavior studies. Management of financial indicators: ebitda, profitability, liquidity and contribution. Market trends studies. Price formation (Pricing). Sales strategies, strategic plans, SWOT and BCG analysis. Product exposure study at the POS. Coordination and presentation of workshops… Show more Participation in the company startup process. Inventory management. Supply chain management. Negotiation and relationship with suppliers. Just-in-time purchases. Follow-up of purchase orders. Target behavior studies. Management of financial indicators: ebitda, profitability, liquidity and contribution. Market trends studies. Price formation (Pricing). Sales strategies, strategic plans, SWOT and BCG analysis. Product exposure study at the POS. Coordination and presentation of workshops, lectures, courses and events. Montly results presentations. Show less

Management of internal publications such as the montly offer newspaper and Dismel magazine. Management of financial indicators: ebitda, profitability, liquidity and contribution. Sales strategies, strategic plans, SWOT and BCG analysis. Presentation of courses, seminars and lectures to internal and external audiences. Montly results presentations. Endomarketing campaigns. Budget management used in marketing programs and advertising campaigns. Design and implementation of the new intranet… Show more Management of internal publications such as the montly offer newspaper and Dismel magazine. Management of financial indicators: ebitda, profitability, liquidity and contribution. Sales strategies, strategic plans, SWOT and BCG analysis. Presentation of courses, seminars and lectures to internal and external audiences. Montly results presentations. Endomarketing campaigns. Budget management used in marketing programs and advertising campaigns. Design and implementation of the new intranet layout. Management of the company's website. Study and application of new display techniques in stores. Research and development of products and services. Show less

Young apprentices program support. Strategic plan of new services, indicating the methods and means to be used at each launch stage. Definition and implementation of standards and procedures based on the ISO quality management system (QMS). Definition and implementation of social projects. Definition of strategies for fundraising. Results management. Creative design of new advertising campaigns. Editing of teaching materials from municipal and state agencies. Leadership team.