Will Robinson Email and Phone Number
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I love bringing new, premium products to life. From initial concept to delivery into the consumer’s hands. Developing strategies and overdriving company goals thanks to collaborating with cross-functional teams. The best way to elevate a brand is to listen to your users, deliver products that exceed their expectations, and engage with them creatively.I have leadership experience in new product development, partnerships, channel marketing, sales, and sales management within consumer and commercial goods. Across two industries, I have partnered with National Retailers (Walmart, Target, Best Buy, Apple, Home Depot, Lowes), National Carriers (Verizon, AT&T, T-Mobile), and e-commerce (Amazon). I partner directly with sales, marketing, and operations to drive results. Coaching and developing high-performance teams is a passion while focusing on being a servant leader. Functional Expertise: New Product Development & Innovation, Product Vision & Strategy, Product Marketing, Cross-Functional Leadership, Partner Relationship Management, Channel Marketing, Sales Strategy, Financial Analysis, People Development, Market and Consumer Insights, New Product Introductions, Commercial Strategy, P&L Management, Field Marketing, Operations, Strategic Planning, Merchandising, Sales, and National Account Management.
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Vice President Of Product ManagementZagg, Inc. Apr 2024 - PresentDenver, Colorado, United States
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Senior Director Of Product Line Management At Otter ProductsOtter Products Jan 2021 - Jul 2023Fort Collins, Colorado, United StatesDirected the Global Mobile Case Product Portfolio for the OtterBox and LifeProof brands, maintaining #1 market share in North America for OtterBox mobile accessories and delivering global revenue targets.• Initiated new product portfolio strategies for a 2-year horizon to incorporate Magsafe technology, incorporate consumer feedback, and resulting in expanded assortments at Target, Walmart, and Verizon Wireless locations. • Facilitated cross-functional leadership alignment with Engineering, Supply Chain, Sales, and Marketing to champion prioritization and utilization of global resources. Partnering with commodity management directly led to cost reductions on a magnetic component and cost savings yearly.• Coached, mentored, and retained a team of 11 direct reports of Product Managers and Program Managers while driving phase gate approvals and consensus with executive stakeholders on global roadmap execution. -
Director Of Product Line Management And Global PartnershipsOtter Products Mar 2017 - Jan 2021Fort Collins, Colorado AreaPromoted to lead a 10-member team dedicated to Product Line and Global Partnership Management, including global roadmap development, global OEM device partnership management, and driving global revenue targets across all categories. • Implemented partnership strategies for Samsung, Google, Microsoft, LG, and Motorola, resulting in improved access to partner device roadmaps, directly increasing Otter Products’ time to market year over year while saving costs and maximizing resources.• Transformed the LifeProof product portfolio from a waterproof only heritage by innovating three new product lines, transitioning over 50% of portfolio mix to non-waterproof products as of 2020, and introducing ocean-based sustainable materials. • Expanded the OtterBox brand into the largest accessories category by defining the power product strategy, packaging creation, and results included launching over 120 products and incremental revenue.
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Director Of Global Partnership ManagementOtter Products Feb 2016 - Mar 2017Fort Collins, Colorado AreaStructured a 6-person Global Partnership Management team to broaden relationships with global OEM device manufactures, translating device assumptions and launch calendars into profitable Otterbox and LifeProof global product portfolio recommendations.• Enabled OEM Partner relationships with Samsung, Google, Microsoft, LG, and Motorola, by negotiating contracts and licensing agreements enabling a on-time delivery for global customer launches.• Partnered with Sales and Marketing to support OEM priority program launches, driving new product introductions globally and presentations to Verizon, AT&T, T-Mobile, Best Buy, Walmart, Target, and Amazon.• Strengthened Apple Retail relationships directly, establishing contacts within Product Management, Engineering, and Supply Chain to execute 4 incremental product launches globally.
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Product Portfolio Manager - AppleOtterbox Aug 2011 - Feb 2016Ft Collins, CoJoined Otter Products as the first Product Portfolio Manager and dedicated Apple team member, managing the device portfolio, Series offerings across iPhone and iPad, and implementing global commercialization processes.• Translated anticipated OEM device launches into a product portfolio and roadmap for both OtterBox and LifeProof (post-2014 acquisition) brands, also managing device life cycles and end-of-life assumptions.• Delivered Statement Series in a joint development effort with Apple Retail, resulting in the first OtterBox case series to launch globally for iPhone, expanding in future years to additional series across all Apple mobile devices.• Spearheaded communication and process improvements with Operations, Sales, and Marketing to drive priority programs, exclusive launch planning, and on-time launches. -
Group Channel Marketing ManagerStanley Black & Decker , Inc. Sep 2009 - Aug 2011Towson, Maryland, United StatesInstituted the US Commercial Strategies for the DEWALT Cordless Power Tools. Streamlined new product line introductions, national promotions, pricing, and key account planning to drive sales within Home Depot, Lowes, and independent dealers. • Collaborated with Senior Sales Management, Product Marketing, and Channel Marketing to deliver the 12V MAX new product line in 2011, resulting in $72 million in sales, $29 million incremental.• Developed the internal and external launch strategies for new cordless product lines while managing a $7.2 million SG&A promotional budget.• Analyzed point-of-sale data, future demand forecasts, and competitive market trends to recommend product mix and promotional investments. -
Group Product Manager - Dewalt CordlessBlack & Decker Dec 2004 - Aug 2009 -
Ast Channel Marketing Manager - Home Depot DivisionBlack & Decker Nov 2003 - Nov 2004
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National Operations Manager - Home Depot DivisionBlack & Decker Nov 2002 - Oct 2003
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Regional Sales ManagerBlack & Decker Jan 2001 - Oct 2002
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Territory Sales Manager - Independent ChannelBlack & Decker Sep 1999 - Dec 2000
Will Robinson Skills
Will Robinson Education Details
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Marketing
Frequently Asked Questions about Will Robinson
What company does Will Robinson work for?
Will Robinson works for Zagg, Inc.
What is Will Robinson's role at the current company?
Will Robinson's current role is Vice President Product Management | Innovating Product Strategies & Roadmaps | Passionate about Building High-Performing Teams | 15+ Years in Sales, Marketing, and Operations | Ex Stanley Black & Decker.
What is Will Robinson's email address?
Will Robinson's email address is wi****@****box.com
What schools did Will Robinson attend?
Will Robinson attended Texas Tech University - Rawls College Of Business, Loyola College In Maryland.
What skills is Will Robinson known for?
Will Robinson has skills like Cross Functional Team Leadership, Product Management, Marketing Strategy, Strategy, Product Development, Multi Channel Marketing, Sales Management, Marketing Management, Account Management, Business Planning, Product Marketing, Marketing.
Who are Will Robinson's colleagues?
Will Robinson's colleagues are Isaac D., Megha Dabhi, Joshua P., Deniz Eroglu, Meadow Taylor, Madison Mower, Edward Deckard.
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Will Robinson
Menlo Park, Ca8gmail.com, google.com, asapp.com, yahoo.com, aol.com, gmail.com, asapp.com, coinbase.com8 +165081XXXXX
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Will Robinson
Dallas, Tx6encapture.com, perot.com, researchnow.com, carlyle.com, imaginesolutions.com, imaginesolutions.com -
Will Robinson
Santa Monica, Ca2barclays.com, vancestreetcapital.com -
3hotmail.com, earthlink.net, pit.edu5 +141924XXXXX
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