Will Campos Email & Phone Number

Canada

South Jordan, Utah, Us

Kitchener, On, Ca

Kitchener, On, Ca

Kitchener, On, Ca

In in this expanded role, in addition to leading the planning and execution of integrated marketing programs, I am the voice of all our international regions at HQ to ensure we have a cohesive vision and representation. This includes onboarding, mentoring and training all regional marketing leads to drive success in all markets. I continue to be responsible for owning the go to market strategy, digital marketing, demand generation, PR, and field marketing programs.

Kitchener, On, Ca

In my role as Marketing Manager, I lead the planning and execution of integrated marketing programs aimed at establishing D2L’s position as a leader of education technology for one of our fastest growing markets. These initiatives include owning the go to market strategy, digital marketing, demand generation, PR, and field marketing programs designed to penetrate our target segments.By defining our unique positioning, messaging and value proposition, I build full funnel demand generation programs that allow us to develop them into clients. I work closely with our sales organization by providing enablement tools, driving lead generation, and ensuring customer success through our client marketing. My passion lies in cultivating creative ways of reaching our target audiences and one upping the competition.

Kitchener, On, Ca

-- Develop the Regional Marketing plan for LATAM region including budget, forecasting, metrics, programs and alignment with sales-- Track, measure and analyze program performance; provide recommendations for improvement by leveraging marketing automation system, CRM, and other systems-- Deliver tactical execution on all aspects of the marketing and sales plan to continually achieve revenue and related targets year over year-- Develop/adapt marketing campaigns and seasonal launches across D2L’s key segments including digital assets, micro-sites and videos to meet the needs of the LATAM market in Spanish and Brazilian Portuguese-- Translate marketing activities across multiple mediums including web, social media, events, direct marketing. Responsible for launching and maintaining the Brightspace micro-sites in both Spanish and Brazilian Portuguese. -- Work with cross-functional teams at D2L to develop and support communications, campaigns, and drive awareness, across all segments and geographies in LATAM. These include events, SEO strategy and demand generation. -- Collaborate with clients to highlight the exciting success they have had with the Brightspace platform. Develop these stories into inspiring case studies for our customers.

Kitchener, On, Ca

I am passionate about helping organizations use modern education models, and data-driven approaches to tackle issues such as retention, attainment, and learner success. Hired to spearhead business development in Latin America Higher Education, which is D2L’s highest growth international region and crushed my quota for 3 straight quarters. I helped bring in some of our largest clients in LATAM, which have resulted in over $1M of closed business to date.