William Kern

William Kern Email and Phone Number

Founder @ Orb.tz
State of São Paulo, Brazil
William Kern's Location
São Paulo, São Paulo, Brazil, Brazil
William Kern's Contact Details

William Kern personal email

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About William Kern

Seasoned executive with a 25+ year career in multinational and local companies such as Microsoft, Unilever, Neoway and Interfile. 6 additional years conducting businesses and developing entrepreneurial competency. Management of Sales, Marketing, Operations, Finance, Controllership and IT areas in several companies in distinct market segments (technology, consumer, banking, packaging materials and agribusiness) in Brazil and in the US. Experience in turnaround and in the development and implementation of marketing plans, regional sales strategies (in Brasil and in the US), budget and P&L management, investment analysis, complex projects and process management. Electrical Engineer from Poli-USP, Extension Course and Master’s in Business Administration at FGV-SP. Fluent English and Advanced Spanish. Amateur triathlete, Competencies: Resilience, high performance team development, Business vision, business strategy, business planning, structured thinking, turnaround, results oriented, governance, Budget and P&L Management, M&A, startups, technology, B2B Sales, Channel, international management.

William Kern's Current Company Details
Orb.tz

Orb.Tz

View
Founder
State of São Paulo, Brazil
Website:
orb.tz
Employees:
13
William Kern Work Experience Details
  • Orb.Tz
    Founder
    Orb.Tz
    State Of São Paulo, Brazil
  • Ibi-Tech
    Associate Partner
    Ibi-Tech Aug 2022 - Present
    São Paulo, Brazil
    Founded in 2015, IBI-Tech connects the Brazilian market with the fertile entrepreneurial environment of Israel, “The StartUp Nation”.Through its strong Technology and Business Development experience, IBI-Tech turns innovative opportunities into real projects in Brazil and Israel.A highly qualified and experienced team provides strong technological focus, visibility and penetration within Israel’s High-Tech Ecosystem to find unique solutions for Brazilian… Show more Founded in 2015, IBI-Tech connects the Brazilian market with the fertile entrepreneurial environment of Israel, “The StartUp Nation”.Through its strong Technology and Business Development experience, IBI-Tech turns innovative opportunities into real projects in Brazil and Israel.A highly qualified and experienced team provides strong technological focus, visibility and penetration within Israel’s High-Tech Ecosystem to find unique solutions for Brazilian businesses.IBI-Tech is an Israeli Company with a subsidiary company established in Brazil. Show less
  • Vita Consultoria E Gestão Empresarial Ltda
    Owner
    Vita Consultoria E Gestão Empresarial Ltda Jan 2006 - Present
    São Paulo Area, Brazil
  • Global Bdp
    Partner
    Global Bdp Sep 2019 - Aug 2022
    São Paulo, Brazil
    Bringing Israel´s innovative technologies to the Brazilian market
  • Invixx
    Partner
    Invixx Feb 2017 - Nov 2018
    São Paulo Area, Brazil
    Consulting partnership working at Grupo HinodeRESULTS ACHIEVED- Implementation of the governance process - Lead the acquisition of the strategic SW vendor that owned the company core management system (Company Invoicing, Franchise’s ERP and Marketing Multilevel Plan control (benefits scoring and consultant bonus payments))- Development of the 2018 Strategic Planning that focused the company in key initiatives while implementing the discipline to follow them up… Show more Consulting partnership working at Grupo HinodeRESULTS ACHIEVED- Implementation of the governance process - Lead the acquisition of the strategic SW vendor that owned the company core management system (Company Invoicing, Franchise’s ERP and Marketing Multilevel Plan control (benefits scoring and consultant bonus payments))- Development of the 2018 Strategic Planning that focused the company in key initiatives while implementing the discipline to follow them up systematically to guarantee execution. INTERIM CFO (Apr 18 to Nov 18) - Strong increase in cash generation and EBITDA through reduction in credit terms to franchises, reduction in suppliers purchases while increasing payment terms, cuts in expenses, increase in sales price and reduction in bonus payments as a percentage of sales. - Reimplementation of key internal performance reports: cash flow management (bringing better accuracy both in forecast and in actual follow up) and managerial P&L - Reimplementation of the accounting process. Show less
  • Openvc
    Venture Partner
    Openvc Dec 2016 - Aug 2018
    São Paulo Area, Brazil
    Openvc is an internationally venture capital fund management company based in Sao Paulo, Brazil, with a strong partnership in Israel.
  • Neoway Business Solutions
    Coo
    Neoway Business Solutions Feb 2015 - Nov 2016
    São Paulo Area, Brazil
    Responsible for managing the company operations. RESULTS ACHIEVED• 136% increase in revenues (Q3 2016 x Q1 2015) with an improved EBITDA, coming from -35% in Q1 2015 to break even on Sep 2016. • Relationship with the Board: implementation of the governance structure, budget process, P&L management, KPIs and Board Meetings Reports. • Negotiation, purchase and incorporation of Criactive, a construction data company, to Neoway.
  • Interfile
    Board Member
    Interfile Jan 2014 - Nov 2016
    São Paulo Area, Brazil
    Responsible for bold new business initiatives and company strategyRESULTS ACHIEVED• Negotiation and implementation of the Itaú and BMG Banks payroll loan (Credito Consignado) back office operation. This line of business is a very relevant contributor to the company´s Revenues and EBITDA.• Negotiation and implementation of the Electronic Pre-Payment Document Check for vehicles financing for the leading bank in this segment. The project radically redesigned the whole document… Show more Responsible for bold new business initiatives and company strategyRESULTS ACHIEVED• Negotiation and implementation of the Itaú and BMG Banks payroll loan (Credito Consignado) back office operation. This line of business is a very relevant contributor to the company´s Revenues and EBITDA.• Negotiation and implementation of the Electronic Pre-Payment Document Check for vehicles financing for the leading bank in this segment. The project radically redesigned the whole document check process reducing the SLA from 24 hs to 45 min, increasing customer satisfaction, reducing credit risk and providing R$ 3.5M/year in savings. Besides, the platform will be the backbone of document check to several other products in the Bank (Credit Card, Finame, etc), repositioning Interfile as a “trusted advisor” in technology and back office processes instead of a manpower provider. Show less
  • Interfile Bpo
    Ceo
    Interfile Bpo May 2010 - Dec 2013
    Business General Manager reporting to the Board of Directors. RESULTS ACHIEVED• Business Turnaround: drastic improvement in customer satisfaction, in infra structure stability and in P&L metrics. Monthly Run Rate (MRR) increased 39%, EBITDA increased 342% and EBITDA as a percentage of sales increased from 11% in Apr 2010 to 28% in Dec/2013. • Crisis Management: The company had a fire in one of its warehouses and I lead the crisis management efforts in the company in this… Show more Business General Manager reporting to the Board of Directors. RESULTS ACHIEVED• Business Turnaround: drastic improvement in customer satisfaction, in infra structure stability and in P&L metrics. Monthly Run Rate (MRR) increased 39%, EBITDA increased 342% and EBITDA as a percentage of sales increased from 11% in Apr 2010 to 28% in Dec/2013. • Crisis Management: The company had a fire in one of its warehouses and I lead the crisis management efforts in the company in this period. At the end of the process, that lasted almost a year, the company didn´t lose any customer and, at the end, strengthen the relationship with them due to the transparent and professional way that the situation was handled. Show less
  • Curriculum.Com.Br
    Ceo
    Curriculum.Com.Br Mar 2008 - Sep 2009
    Business management and full results accountability.RESULTS ACHIEVED:• Business Turnaround: tight cash control policy (cost reduction, budget and results control implementation), company refocus on customer satisfaction rather than technology buzz, new business strategy and organization, with fewer products, fewer people, more efficient and more profitable. • Revenues increased by 309%, HC was reduced by 16% and operating profits increased fourfold.
  • Royal Fish
    Coo
    Royal Fish Nov 2005 - Oct 2007
    Sao Paulo
    Company start up, aiming to become a major player in the animal protein business in Brazil. I was the COO responsible for managing Production, Logistics, F&A and IT.
  • Brandsupply
    Coo
    Brandsupply Feb 2004 - Oct 2005
    Account Manager and COO: responsible for the professionalization of the company, company operations including products purchasing, sales support, logistics, IT, finance, accounting, and HR.
  • Microsoft
    General Manager Windows
    Microsoft Jun 2003 - Jan 2004
    Responsible for the Windows Product Group P&L in Brazil which includes: product strategy and positioning, implementation of marketing and sales initiatives in all sales channels with full responsibility for resources allocation (Headcount and investments).Brazilian representative of the WW BRIC (Brazil, Russia, India and Chine) team, aimed to increase Windows penetration in these markets.
  • Microsoft
    Small Business General Manager Latam
    Microsoft Jul 2001 - Jun 2003
    Management of OEM and Small Business sales areas as well as Anti Piracy initiatives for Latin America, based in Fort Lauderdale, FL. Participation in the development of the WW sales and marketing strategies for these market segments, representing Latin America. Responsible for implementing the global strategies and benchmark dissemination in the Latin America countries.RESULTS ACHIEVEDRegional marketing and sales strategy implemented, as well as the deployment of subsidiaries’… Show more Management of OEM and Small Business sales areas as well as Anti Piracy initiatives for Latin America, based in Fort Lauderdale, FL. Participation in the development of the WW sales and marketing strategies for these market segments, representing Latin America. Responsible for implementing the global strategies and benchmark dissemination in the Latin America countries.RESULTS ACHIEVEDRegional marketing and sales strategy implemented, as well as the deployment of subsidiaries’ performance and control tools. 18% sales growth in the Mexican subsidiary, despite the economic instability of the region at that time Show less
  • Microsoft
    Oem Regional Director Latam
    Microsoft Sep 1999 - Jun 2001
    Management of software sales to equipment manufacturers for Latin America, based in Fort Lauderdale, FL. RESULTS ACHIEVEDThe business grew 114% in the period, from US$ 79M to US$ 171M, against a PC shipment growth in the same period of 37%. One of the top 5 WW growth regions in FY00 and biggest WW Growth in 2005, spread across the region. Of the 11 countries in the region, 10 grew over 85% and 7 more than 125%.
  • Microsoft
    Oem Director – Brazil
    Microsoft Jan 1999 - Aug 1999
    Management of software sales to equipment manufacturers for Brazil.RESULTS ACHIEVED: Sales were 9% over budget despite the strong exchange rate devaluation 2 days after being promoted to this position. Key business metrics were well above budget, such as the number of resellers selling Windows was 101% over target and the penetration of Win NT, key to the company strategy, was 100% over budget.
  • Microsoft
    Wholesales Director
    Microsoft Jul 1998 - Dec 1998
    Management of software sales to End User through the wholesale channel.RESULTS ACHIEVEDYoY growth of 11% and 21% growth of resellers selling MS products, despite the Russian Crisis in Oct 1998.
  • Microsoft
    Operations Director
    Microsoft Sep 1994 - Jul 1998
    Management of controllership, finance, operations and IT, reporting to the subsidiary General Manager and to the LATAM Controller.RESULTS ACHIEVED• Implementation of the MOLP (MS Open License) financing, a paradigm shift in the WW organization. Sales reached US$ 5M against a target of US$ 2M, becoming a WW benchmark. • Leadership of the finance aspects of the distribution channel restructuring project. The objective was to improve product supply while mitigating credit risks… Show more Management of controllership, finance, operations and IT, reporting to the subsidiary General Manager and to the LATAM Controller.RESULTS ACHIEVED• Implementation of the MOLP (MS Open License) financing, a paradigm shift in the WW organization. Sales reached US$ 5M against a target of US$ 2M, becoming a WW benchmark. • Leadership of the finance aspects of the distribution channel restructuring project. The objective was to improve product supply while mitigating credit risks. At the end of the process, one local distributor was acquired by a multinational company, another multinational distributor was encouraged to open his operation in Brazil and another local distributor was appointed. • Development, along with the WW Operations, of a local manufacturing partner for software licenses (boxes) achieving US$ 5M in cost savings and a reduction in product lead time from 30 days to 48 hours. Show less
  • Unilever
    Management Accountant -Vdb Division
    Unilever Nov 1992 - Sep 1994
    Budget process leadership, projects financial analysis and financial support to the product groups. RESULTS ACHIEVEDFinancial representative of the Project Task Force to consolidate 2 margarine plants into one, generating US$ 10M in savings. Implementation of the high inflation accounting practices in the Company and in the VdB Division, decentralization of the budgeting process, giving more autonomy and responsibility to the areas for the business results. Change in the… Show more Budget process leadership, projects financial analysis and financial support to the product groups. RESULTS ACHIEVEDFinancial representative of the Project Task Force to consolidate 2 margarine plants into one, generating US$ 10M in savings. Implementation of the high inflation accounting practices in the Company and in the VdB Division, decentralization of the budgeting process, giving more autonomy and responsibility to the areas for the business results. Change in the management scorecard moving focus from volume to profitability. Show less
  • Unilever
    Audit Group Manager – Central Division
    Unilever Mar 1991 - Nov 1992
    Reporting to the Audit Manager, I lead a group of 7 auditors responsible for process audits in Unilever Operations in Brasil and in Latin America.
  • Unilever
    Development Accounting Manager
    Unilever Mar 1990 - Mar 1991
    Development and implementation of a unified chart of accounts, structuring the accounting information to improve analysis and decision making,
  • Metalurgica Matarazzo
    Controller
    Metalurgica Matarazzo Mar 1989 - Mar 1990
    Reporting to the Financial Director, I was responsible for management and fiscal accounting
  • Shellmar Embalagem Moderna Ltda
    Treasurer
    Shellmar Embalagem Moderna Ltda Jan 1987 - Mar 1989
    Reporting to the Financial Director, I was responsible for Cash Flow, Banks, Accounts Receivable, Accounts Payable and Investment Analysis.
  • Societe Generale
    System Analyst - It
    Societe Generale Jan 1987 - Mar 1988
  • Unibanco
    System Analyst Trainee
    Unibanco Jan 1986 - Jan 1987

William Kern Skills

Leadership Product Management Sales Operations Financial Analysis Business Strategy Management Analysis Business Intelligence Finance Marketing Business Planning Entrepreneurship Sales Project Management Strategy Team Leadership Sales Management Strategic Planning Channel New Business Development Negotiation Business Development Start Ups Income Statement Logistics Latin America E Commerce Marketing Strategy

William Kern Education Details

Frequently Asked Questions about William Kern

What company does William Kern work for?

William Kern works for Orb.tz

What is William Kern's role at the current company?

William Kern's current role is Founder.

What is William Kern's email address?

William Kern's email address is wi****@****ail.com

What is William Kern's direct phone number?

William Kern's direct phone number is +55119633*****

What schools did William Kern attend?

William Kern attended Fgv - Fundação Getulio Vargas, Fgv - Fundação Getulio Vargas, Escola Politécnica Da Usp.

What skills is William Kern known for?

William Kern has skills like Leadership, Product Management, Sales Operations, Financial Analysis, Business Strategy, Management, Analysis, Business Intelligence, Finance, Marketing, Business Planning, Entrepreneurship.

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