William Roper
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William Roper Email & Phone Number

Customer Insight Analyst and Performance Manager at Wokingham Borough Council
Location: Greater Reading Area, United Kingdom 5 work roles 2 schools
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✓ Verified August 2026 3 data sources Profile completeness 100%

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Current company
Role
Customer Insight Analyst and Performance Manager
Location
Greater Reading Area, United Kingdom
Company size

Who is William Roper? Overview

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Quick answer

William Roper is listed as Customer Insight Analyst and Performance Manager at Wokingham Borough Council, a with 905 employees, based in Greater Reading Area, United Kingdom. AeroLeads shows a matched LinkedIn profile for William Roper.

William Roper previously worked as Performance Support Manager at Waitrose and Assistant Manager Sustainability and Ethical Sourcing at Waitrose. William Roper holds Master Of Business Administration - Mba, Senior Leadership from Solent University.

Company email context

Email format at Wokingham Borough Council

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Wokingham Borough Council

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Profile bio

About William Roper

I believe that great businesses make the world a better place. The values I share with The John Lewis Partnership have allowed me to deliver on that belief. I am a skilled communicator and think differently to others, bringing genuinely new and different ideas to challenging situations. I know that life is better when we come together. Through my love of great food, rugby and sailing I strive to inspire people to come together, over a shared meal, a hard fought match or a voyage together no matter the destination.

Listed skills include Management, Team Leadership, Project Planning, Customer Service, and 21 others.

Current workplace

William Roper's current company

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Wokingham Borough Council
Wokingham Borough Council
Customer Insight Analyst and Performance Manager
berks, west berkshire, united kingdom
Employees
905
AeroLeads page
5 roles

William Roper work experience

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Performance Support Manager

London And The South East

• Lead the food service and hospitality across 2 regions including 40 sites with varying offers. Generating over £12million sales last year.• Recognised as a key influencer across the business at all levels to deliver the food service strategy. Since working with them, I have 2 regional managers and several senior branch managers who have become promoters of the benefits of hospitality within their operations. They are now delivering improved commercial and Customer satisfaction scores as a result.• Consults with our business leaders, delivering the food service partner and operational plan. I provide food service expertise to deliver improved operating standards and results across the business. Working with a new business partner I recently delivered a new supper club offer across the business including John Lewis and Partners.• Analyses and interprets commercial and customer satisfaction reporting and collaborating with everyone in the teams to gain buy in. I create site specific plans, tying them all together with a region wide strategy. Allowing me to deliver a consistent focus and approach whilst supporting the onsite managers. • Uses commercial acumen to approach initiatives and projects. Delivering changes to shops in a practical and profitable way which also delights our guests. I recently worked with a branch to deliver a brand new cafe offer, delivering 60% year on year sales increase and fantastic customer feedback. Throughout the year I deliver a series of product changes across all my sites effectively and with a high degree of compliance. • On trend with changes to the industry through media and regular competitor visits.• Collaborates with onsite leaders to ensure effective recruitment, supporting them directly where needed and providing advice for future career development of my colleagues.

Oct 2015 - Feb 2021

Assistant Manager Sustainability And Ethical Sourcing

• Developed and delivered creative CSR policies and strategies in collaboration with internal and external stakeholders. Including projects and themes for use in press, PR and marketing. E.g. The Great British Bee Count.• Represented the business to NGOs and government steering groups, working with them to develop key policies.

May 2015 - Sep 2015

Store Planner

• Delivered commercial and operational store layouts for the sales floor and back of house areas of all Waitrose formats. Ensuring the layouts maximise the guest and partner experience within the space available. • Engaged with key stakeholders both internal and external to ensure great store delivery.• Delivered several business wide projects which realised additional sales space, improving the store environment and the guest experience.

May 2013 - May 2015

Implementation Support Manager

• Represented the Implementation Team in branches during the delivery of phased selective investment projects, closures, new branch openings and roll out of commercial projects. I influenced partners at all levels and wider project stakeholders. It required strong analytical skills and the drive to deliver projects under tough conditions.

Sep 2010 - Sep 2013
Team & coworkers

Colleagues at Wokingham Borough Council

Other employees you can reach at wokingham.gov.uk. View company contacts for 905 employees →

2 education records

William Roper education

FAQ

Frequently asked questions about William Roper

Quick answers generated from the profile data available on this page.

What company does William Roper work for?

William Roper works for Wokingham Borough Council.

What is William Roper's role at Wokingham Borough Council?

William Roper is listed as Customer Insight Analyst and Performance Manager at Wokingham Borough Council.

Where is William Roper based?

William Roper is based in Greater Reading Area, United Kingdom while working with Wokingham Borough Council.

What companies has William Roper worked for?

William Roper has worked for Wokingham Borough Council and Waitrose.

Who are William Roper's colleagues at Wokingham Borough Council?

William Roper's colleagues at Wokingham Borough Council include Megan Loveridge, Kate Maunders, Zoey Leonard, Kate Hutchings, and Tracey Fuller.

How can I contact William Roper?

You can use AeroLeads to view verified contact signals for William Roper at Wokingham Borough Council, including work email, phone, and LinkedIn data when available.

What schools did William Roper attend?

William Roper holds Master Of Business Administration - Mba, Senior Leadership from Solent University.

What skills is William Roper known for?

William Roper is listed with skills including Management, Team Leadership, Project Planning, Customer Service, Retail, Change Management, Teamwork, and Negotiation.

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