William Soe Email & Phone Number

Australia

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Yangon, Myanmar

• Worked jointly with brand managers to assess category opportunities and analyze competitor & channel behaviour for the annual plan, forecast and identify areas of opportunity.• Provided detailed analysis on actual sales vs forecast results and propose 3 months rolling action plans to the management.• Responsible for the launch planning for 3 new SKUs consisting its trade promotions, product allocation and program activities.• Planned, executed, and evaluated options with field sales for tailored made promotion to enhance customer commitment and integrating promotion plans with marketing plans.• Communicated to field sales team on any marketing/trade marketing initiatives to ensure smooth operation during implementation.

Yangon, Myanmar

• Consulted and worked closely with the product development team on product specifications such as design, color, and packaging.• Responsible for the energy drink brand’s digital marketing on Facebook.• Worked jointly with advertising and promotion managers to formulate and activate marketingactivities to promote products and services.• Carried out sales forecasting and strategic planning to ensure the sales and profitability of theproducts.• Engaged in the brand’s nationwide outdoor POSM allocation planning and budget.• Analyzed competitor behaviors through market research and monitoring market trends.

Master Of Professional Accounting, Accounting

Bachelor Of Science - Bs, Marketing And Management, Second Class Honours (Division One)

Modules: Consumer Behaviours, Project Management, Market Research, Marketing Communication, and Digital Marketing