Responsible for the growth of Softcat's Microsoft channel business. I have a dedicated focus on accelerating partners (MSP's, ISV's and start-ups) journey to the cloud, and enabling digital transformation by bringing the Modern Workplace and Azure solution areas to life.- Continuously creating and updating materials across multiple platforms availbale to partners to help drive partner development (Indirect CSP Partner Hub, Newsletters, Partner Toolkits)- Strategic steer in the creation of all resources including marketing collateral, webinars, sales campaigns for Softcats channel offering- Proactive relationship with partners, building deep relationships enabling training plans, sales objectives, and general practice building activities across all Modern Workplace and Azure. - Demonstrating knowledge across Azure, Modern Work & Security as well as detailed insight into the Microsoft partner programme, competency attainment, rebates & incentives, and making sure partners are leveraging everything at their disposal for their own progression through the programme.- Team training including new Microsoft offers, promos, product launches and Softcat services launch

Responsible for establishing new client relationships for Hilton and being the dedicated point of contact for all MICE business & Corporate Group travel. Responsible for pitching the Hilton Brand and walking the customer through the portfolio to understand what brand fits their requirements best. Working with on property sales team to negotiate best proposal for the client and for Hilton Worldwide. I attend networking events and tradeshows to grow my client base and establish new relationships for Hilton that ultimately lead to new connections and revenue streams. To pitch Hilton to customers who have previously no engagement with us and therefor establish new relationships and commercial growth both domestically and globally across all 16 brands.

Optimising the HPE storage portfolio to address business challenge and ensure goals and objectives are effectively met. Responsible for rendering the best solution possible to suit and fit all business' current IT environment, in an approach both flexible and cost focused appropriate to customer requirements. Committed to building collaborative relationships with IT and business executives. Liaison with partners, providing commercial and technical resource to appropriately execute sales opportunity focused to customer requirement throughout full sales process. A specific focus on MSA, Nimble, 3Par and Simplivity.

Manage and interpret high volume campaign data for tailored and specific targeting for email and mail campaigns. Collaborate with other departments to coordinate campaign timelines and strategy for optimal online and offline experience. Orchestrate all things relating to data marketing for prestige franchises such as Mercedez-Bens, BMW and many more. Oversee the production of direct marketing stimuli.