Co-Founder; Caie, Ib & Ncea Math Tutor
Auckland, Auckland, New Zealand
We started Cambridge Mastery to empower teenagers in their educational journey. We have helped dozens of students hit higher grades, better understand the subject topics, feel more relaxed and confident about school, and get accepted into their first choice university.Our mission is to help students restore belief in their own ability to figure things out. We do this by building strong technical skills and a deep understanding of the maths & sciences.My responsibilities at CM:Educational: * Preparing and conducting lessons in math & science to inspire and empower our students.* Continual adaptation of educational resources to reflect lessons learnt from underperforming students and where we can keep improving. * Maintaining a first principles approach to all lessons taught. Ensuring that lessons taught are built off of students' existing knowledge points. Operational: * Leads generation and closing - Producing and releasing educational resources for inbound leads and leading prospects through our sales funnel. * Market research - Where are students struggling most? Why do the motivated students prevail and the unmotivated students inevitably fail? What is it that keeps students from being motivated to catch up or more importantly, even wanting to? How can we use modern culture to impart core subject understanding in a relatable and engaging manner for teengers? * Advertising & marketing - how do we communicate a compelling value proposition that sets us apart from the saturated market of private education providers? * Budgeting & finance - balancing overheads, tuition revenue, educational investments, payroll, taxes. * Product development - R&D: trialling new lesson approaches, dynamic questioning, personalised puzzle selection.Technical: * Creating and managing Google/facebook PPC campaigns.* Monitoring ROAS.* Maintaining Amazon AWS servers, domains, tracking, backend maintenance and upkeep.