Will Reed

Will Reed Email and Phone Number

SVP, Head of Design, Fidelity Center for Applied Technology @ Fidelity Investments
boston, massachusetts, united states
Will Reed's Location
Boston, Massachusetts, United States, United States
Will Reed's Contact Details

Will Reed personal email

n/a
About Will Reed

I lead the FCAT Design and Marketing team, where we bring a human-centered approach to how we scan, try, and scale emerging technologies, emerging interfaces, and new ideas.

Will Reed's Current Company Details
Fidelity Investments

Fidelity Investments

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SVP, Head of Design, Fidelity Center for Applied Technology
boston, massachusetts, united states
Website:
fidelity.com
Employees:
52767
Will Reed Work Experience Details
  • Fidelity Investments
    Svp, Head Of Design, Fidelity Center For Applied Technology
    Fidelity Investments Aug 2018 - Present
    Greater Boston Area
    I lead a growing design team dedicated to helping Fidelity’s clients, businesses and associates imagine the possibilities of new ideas and emerging technologies that enhance the customer experience and spur Fidelity’s growth.
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  • Fidelity Investments
    Senior Vice President, Head Of User Experience Design
    Fidelity Investments Apr 2017 - Aug 2018
    Greater Boston Area
    Head of User Experience Design, supporting Fidelity's Retail, Workplace, Institutional, and Global businesses.
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  • Fidelity Investments
    Vp, Executive Creative Director
    Fidelity Investments Jul 2007 - Aug 2017
    Raleigh-Durham, North Carolina Area
    Executive Creative Director for Fidelity.com and mobile apps, directing designers and IAs in Boston and North Carolina. Leading and growing Fidelity's North Carolina design team. Member of NC Regional Leadership team. Member of Fidelity Digital Distribution Standards and Governance Board. "Design Thinking" coach and core team member. Provide creative direction for all external agency partners working on Fidelity web properties.
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  • Fidelity Investments
    Creative Director
    Fidelity Investments 2006 - Jul 2007
    Greater Boston Area
    Creative director for Fidelity.com's homepage, news, and Viewpoints pages, a complete redesign. Established a new design system and aesthetic that became the standard for all of Fidelity.com and the foundation for Netbenefits.com. Began directing the work of external agency partners. Lead the relocation of a core team of designers to North Carolina to begin the NC design team.
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  • Fidelity Investments
    Design Director, Fidelity E-Business
    Fidelity Investments 2004 - 2005
    Greater Boston Area
    Award-winning Design Lead for Fidelity financial planning tools. Co-creator of breakthrough approaches to tool interaction and data visualization.
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  • Fidelity Investments, E-Business
    Design Consultant
    Fidelity Investments, E-Business 2003 - 2004
    Greater Boston Area
    Began Fidelity career as a free-lance design consultant working on the next generation of financial planning tools. Hired as a Director later in 2004.
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  • Basesix
    Creative Director
    Basesix 2000 - 2003
    Greater Boston Area
    Nitrocom joined BaseSix in 2000. I was the creative director for the largest accounts after 2000, including AT&T Broadband, Bessemer Ventures, GE Brokerage, and AOL Broadband. The company closed after 2004.
  • Nitrocom
    President/Creative Director
    Nitrocom 1998 - 2000
    Greater Boston Area
    Nitrocom was created to be the interactive agency for the Massachusetts Department of Education website and extensive data collection applications. We folded the company into BaseSix in 2000.
  • Mediaone
    Policy Analyst
    Mediaone 1997 - 1998
    Greater Boston Area
    MediaOne was a large New England cable owned by US West and then sold to AT&T Broadband and then Comcast. As part of the Legal and Public Affairs team I wrote the company's manual on how to best comply with the educational technology section of the 1996 Telecommunications Act, and travelled to the various national MediaOne regions to train regions on its implementation.
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  • Massachusetts Educational Computer Network & Ma Department Of Education
    Educational Technologist
    Massachusetts Educational Computer Network & Ma Department Of Education 1993 - 1997
    Greater Boston Area
    I helped train K-12 educators on Massachusetts' VAX-based Higher Education Computer Network, built the MA Department of Education's first Gopher & Website, and began consulting on how to bring interent access to all schools through partnerships with telecom ISPs and cable companies. Later joined the Northeast & Islands Regional Education Laboratory, funded by the U.S. Department of Education.

Will Reed Skills

Information Architecture Visual Design Creative Strategy User Interface Design User Experience Creative Direction Leadership Interaction Design Mobile Applications Presenter Web Design Experience Design Design Thinking User Experience Design User Centered Design Usability Testing Usability Digital Marketing Content Strategy Wireframes Writing And Editing Design Thinking Coach

Will Reed Education Details

Frequently Asked Questions about Will Reed

What company does Will Reed work for?

Will Reed works for Fidelity Investments

What is Will Reed's role at the current company?

Will Reed's current role is SVP, Head of Design, Fidelity Center for Applied Technology.

What is Will Reed's email address?

Will Reed's email address is wi****@****fmr.com

What is Will Reed's direct phone number?

Will Reed's direct phone number is +161739*****

What schools did Will Reed attend?

Will Reed attended Princeton University, University Of Pennsylvania.

What skills is Will Reed known for?

Will Reed has skills like Information Architecture, Visual Design, Creative Strategy, User Interface Design, User Experience, Creative Direction, Leadership, Interaction Design, Mobile Applications, Presenter, Web Design, Experience Design.

Who are Will Reed's colleagues?

Will Reed's colleagues are Matthew Ceinski, Fred Jones, Nagendra Kumar J, Michael Shokery, Jon Ohlson, Thomas Grant, Tori Paolillo.

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