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Founder / CEO - HAND 🖐 (Human & Digital)What is “Identity Intelligence”? HAND is a DOI.org Registration Agency bringing notable talent identity provenance automation (via an ISO-level, interoperable, unique talent ID) to critical supply chain use-cases in the Culture Industries of entertainment, sports, fashion, gaming, and more - in real and virtual worlds.Co-chair - DDEX - Location Working Group Co-producer - Cyberthon Documentary (in progress)Past (selected):• EIDR (Executive Director)• Showtime Networks • Charter / Time Warner / Road Runner• Wired Magazine (1st employee / founding team)• PF. Magic • Apple Multimedia Lab
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Founder And CeoHuman & DigitalNew York, United States
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Founder / CeoHand (Human & Digital) May 2021 - PresentNew York City, Ny, UsHAND - (Human & Digital) - a DOI.org Registration Agency bringing interoperable identity intelligence & Citation-Backed Notability™️ to talent ID provenance automation in entertainment, sports, fashion, and more - in real and virtual worlds. -
Board MemberDoi Foundation Jul 2022 - PresentBoard member at DOI Foundation ISO 26324.2022 | Founded in 1997. -
Working Group Co-ChairDdex May 2020 - PresentNew York, UsWorking Group Co-Chair for the Digital Data Exchange (DDEX). -
Co ProducerCyberthon Documentary Jan 2022 - Presenthttp://www.cyberthondoc.com (in-progress) -
Executive DirectorEntertainment Identifier Registry (Eidr) Aug 2017 - Nov 2019Los Angeles, Ca, UsUsed by Disney, Sony, Paramount, Warner Bros., Comcast NBCUniversal, Google, Netflix, Amazon, Microsoft, ITV, Canal+, British Film Institute, Library of Congress, American Film Institute, PBS Television, and more - EIDR (a non-profit org) develops and manages a structured, linked and highly curated database of global DOI standard ID numbers for all movie and TV content (and their delivery services/platforms) - analogous to ISBN #'s for books and UPC (GTIN) codes for CPG. -
Director - Metadata ManagementShowtime Networks Inc. Oct 2014 - Aug 2017New York, Ny, UsLeader of data governance initiatives and optimized program metadata distribution for Showtime video content. -
Consultant/Strategist/Writer - Multiscreen Apps / ServicesIndependent Oct 2012 - Oct 2014Independent consultant on product strategy for multiscreen interactive apps and services (e.g. - ITV, Advanced Advertising)
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Strategy / Business DevelopmentA Different Engine Jun 2013 - Oct 2013San Francisco, Ca, UsConsultant on product strategy and business development for A Different Engine. -
Sr. Director - Product Management - VideoCharter Communications Apr 2001 - Sep 2012Stamford, Connecticut, UsProduct manager & strategist of interactive + advanced advertising apps & services for one of the largest US MVPD's (previously: Time Warner Cable). -
Consultant/InvestorCritical Metrics Llc Jan 2006 - Jan 2009Consultant to and investor in Critical Metrics - a web-based music/entertainment media recommendation engine and music discovery service. Nominated for awards by both the Supernova conference and C|NET -(more info at - https://en.wikipedia.org/wiki/Critical_Metrics)
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FounderLifeset Dec 1999 - Dec 2000Founded LifeSet - a media personalization startup for broadband and wireless devices.
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Director - Web Content StrategyAgillion Apr 1999 - Jan 2000Founded the same year as Salesforce, Agillion was a competing B2B cloud application service provider. (11th employee).
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Editorial Director – Content And Marketing StrategyRoad Runner Nov 1996 - Apr 1999Us -
Senior Director – Content And Technology IntegrationProdigy Communications Jul 1995 - Oct 1996Us -
Section Director – (New Product Development And Marketing Strategy)Wired Dec 1993 - Jul 1995San Francisco, Ca, UsPart of the founding team at HotWired. -
Marketing Director / Online Marketing DirectorWired Apr 1992 - Dec 1993San Francisco, Ca, UsFirst employee and director hired by founding team of publisher Louis Rossetto and president Jane Metcalfe to create, market, promote and launch Wired Magazine.
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Interactive Television Product DeveloperPf. Magic Nov 1991 - Apr 1992
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Network Administrator & Tech ManagerApple Aug 1989 - Nov 1991Cupertino, California, Us
Will Kreth Skills
Will Kreth Education Details
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Harvard Business School Executive EducationExecutive Management Leadership Program -
The New SchoolBa Program
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University Of OregonTelecommunications & Film
Frequently Asked Questions about Will Kreth
What company does Will Kreth work for?
Will Kreth works for Human & Digital
What is Will Kreth's role at the current company?
Will Kreth's current role is Founder and CEO.
What is Will Kreth's email address?
Will Kreth's email address is wi****@****ble.com
What is Will Kreth's direct phone number?
Will Kreth's direct phone number is +191771*****
What schools did Will Kreth attend?
Will Kreth attended Harvard Business School Executive Education, The New School, University Of Oregon.
What are some of Will Kreth's interests?
Will Kreth has interest in Science And Technology, Social Services, Arts And Culture.
What skills is Will Kreth known for?
Will Kreth has skills like Content Strategy, Digital Media, Mobile Devices, Interactive Tv, Video, New Media, Product Management, User Experience, Strategic Partnerships, Start Ups, Vod, Multimedia.
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